Relevant Audience - Trustable and Transparent Data Partner

With Segment Finder below, you can find taxonomy available for all of the clients in Adform DSP and Google Display & Video 360. You can filter segments by region, categories, and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the flag icon next to the segment.

Custom Audiences for Your Unique Needs (FI market)

Unlock the power of precision targeting with our custom audiences. Beyond our standard taxonomy, in Finland we offer tailor-made segments designed specially for your advertising campaigns. Collaborate with us to create bespoke audiences that perfectly align with your marketing goals and maximize your campaign's impact.

Sounds perfect? Please reach out to our Head of Sales in Finland Lauri: lauri.loikkannen@justtag.com

How to use Relevant Audience segments in Adform, and in Google Display & Video 360.

automotive
			Name	Audience
			Automotive - Interested in Machinery and Trucking	1 101 422	in 31 days
Automotive - Interested in Machinery and Trucking fi People or businesses who are interested in machinery or trucking. Segment is based on net browsing cocntent as well as modeling. Segment name in DSPs: Relevant Audience - FI - Automotive - Interested in Machinery and Trucking Segment ID: 8m5s4wpn6rsy See how to use Relevant Audience segments in different DSPs
			Automotive - Car Drivers	3 144 642	in 31 days
Automotive - Car Drivers fi People who own a car, leases a car or have access to a car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Drivers Segment ID: 8o096w7ic2tu See how to use Relevant Audience segments in different DSPs
			Automotive - Car Enthusiasts	307 390	in 31 days
Automotive - Car Enthusiasts fi This audience is highly interested in cars, motorbikes or motor racing and follows automotive news regularly. Segment is based on net browsing content and modeling based on browsing. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Enthusiasts Segment ID: 8o02av8kt2j3 See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners	2 453 376	in 31 days
Automotive - Car Owners fi Car Owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners Segment ID: 8omfdy6mx20s See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Cross Over	241 591	in 31 days
Automotive - Car Owners - Cross Over fi Car owners with a cross over type of a car. Segment modeling is based on nonline panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Cross Over Segment ID: 8neietplq7cy See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Luxury/Prestige	45 641	in 31 days
Automotive - Car Owners - Luxury/Prestige fi Luxury/Prestige car owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Luxury/Prestige Segment ID: 8neietplq7cz See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Mid Size	1 079 582	in 31 days
Automotive - Car Owners - Mid Size fi Car owners of a mid size car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Mid Size Segment ID: 8n3fb6l8q189 See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Motor Home or Camper Van	17 169	in 31 days
Automotive - Car Owners - Motor Home or Camper Van fi Car owners of motor home or camper van. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Motor Home or Camper Van Segment ID: 8msc7l6lxcki See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Small/City Car	38 419	in 31 days
Automotive - Car Owners - Small/City Car fi Car owners of small or city cars. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Small/City Car Segment ID: 8msc7l6lxckj See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Sports/Performance Car	24 557	in 31 days
Automotive - Car Owners - Sports/Performance Car fi Car owners of sport or performance cars. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Sports/Performance Car Segment ID: 8n3fb6l8q18a See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Used - More than 3 Years Old	1 121 534	in 31 days
Automotive - Car Owners - Used - More than 3 Years Old fi Car owners who have an old car which is more than 3 years old. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Used - More than 3 Years Old Segment ID: 8mh943n3nyf0 See how to use Relevant Audience segments in different DSPs
			Automotive - Car Owners - Vans/Minivans/Pick ups	295 800	in 31 days
Automotive - Car Owners - Vans/Minivans/Pick ups fi Car owners of van, minivan or pick up. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Owners - Vans/Minivans/Pick ups Segment ID: 8neietplq7d1 See how to use Relevant Audience segments in different DSPs
			Automotive - Car Tires	421 404	in 31 days
Automotive - Car Tires fi People who are browsing articles of car tires. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Automotive - Car Tires Segment ID: 8lusejm7pfqa See how to use Relevant Audience segments in different DSPs
			Automotive - Electric and Hybrid Vehicles	160 286	in 31 days
Automotive - Electric and Hybrid Vehicles fi People who are interested in electric or hybrid cars. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Electric and Hybrid Vehicles Segment ID: 8ljo0rbie71a See how to use Relevant Audience segments in different DSPs
			Automotive - Family Cars	834 299	in 31 days
Automotive - Family Cars fi Households who own a car or have an interest in family cars and have children. Segment is a combination of both net browsing content and segment modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Family Cars Segment ID: 8mruvc2dpr25 See how to use Relevant Audience segments in different DSPs
			Automotive - Gas Vehicles	306 262	in 31 days
Automotive - Gas Vehicles fi People who are interested in gas cars. Segment modelling is based on gas car site visitors. Segment name in DSPs: Relevant Audience - FI - Automotive - Gas Vehicles Segment ID: 8m5u94dosx9i See how to use Relevant Audience segments in different DSPs
			Automotive - Leased Cars	25 195	in 31 days
Automotive - Leased Cars fi People who use a leased car. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Leased Cars Segment ID: 8omfdy6mx20u See how to use Relevant Audience segments in different DSPs
			Automotive - Motorcycle Owners	91 646	in 31 days
Automotive - Motorcycle Owners fi Motorcyclists. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Motorcycle Owners Segment ID: 8neietplq7cq See how to use Relevant Audience segments in different DSPs
			Automotive - Number of Cars in Household - NoneNEW!	397 915	in 31 days
Automotive - Number of Cars in Household - None fi Households that have not a car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Number of Cars in Household - None Segment ID: 8o17wb0ojvip See how to use Relevant Audience segments in different DSPs
			Automotive - Number of Cars in Household - OneNEW!	1 861 766	in 31 days
Automotive - Number of Cars in Household - One fi Households with one car. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Number of Cars in Household - One Segment ID: 8nq4srw2zixh See how to use Relevant Audience segments in different DSPs
			Automotive - Number of Cars in Household - Two or MoreNEW!	1 282 967	in 31 days
Automotive - Number of Cars in Household - Two or More fi Households with two or more cars. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Automotive - Number of Cars in Household - Two or More Segment ID: 8o17wb0ojvir See how to use Relevant Audience segments in different DSPs
			Automotive - Trucking and Vans	378 593	in 31 days
Automotive - Trucking and Vans fi Segment is based on site visitors and modelling is based on visitors of Koneviesti site. Segment name in DSPs: Relevant Audience - FI - Automotive - Trucking and Vans Segment ID: 8lur48m8nloh See how to use Relevant Audience segments in different DSPs
			Intent - Automotive	197 640	in 45 days
Intent - Automotive fi People who are interested in buying a car. Segment is based on Autot1.fi -data. Segment name in DSPs: Relevant Audience - FI - Intent - Automotive Segment ID: 8ljlrfqo3dqu See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Premium Brands	62 845	in 45 days
Intent - Automotive - Premium Brands fi People searching premium cars from Auto1.fi sites Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Premium Brands Segment ID: 8nei78pe3ofm See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Premium Brands (Lookalike)	470 095	in 31 days
Intent - Automotive - Premium Brands (Lookalike) fi Segment modeling is based on base group of people searching premium cars from Auto1.fi sites. Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Premium Brands (Lookalike) Segment ID: 8nqfm06bou7n See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Volume Brands	105 034	in 45 days
Intent - Automotive - Volume Brands fi People searching volume car brands from Auto1.fi sites Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Volume Brands Segment ID: 8mh8wwcuedr8 See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Volume Brands (Lookalike)	781 252	in 31 days
Intent - Automotive - Volume Brands (Lookalike) fi Segment modelling is based on the base group of people searching volume car brands from Auto1.fi sites Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Volume Brands (Lookalike) Segment ID: 8n49exzcvbny See how to use Relevant Audience segments in different DSPs
			Intent - Car Accessories and Spare Parts (Lookalike)	3 402 590	in 31 days
Intent - Car Accessories and Spare Parts (Lookalike) fi People who are interested in buying car accessories or spare parts. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Car Accessories and Spare Parts (Lookalike) Segment ID: 8mt75811gnzs See how to use Relevant Audience segments in different DSPs
			Intent - Travel Vehicles and Caravans (Lookalike)	210 674	in 31 days
Intent - Travel Vehicles and Caravans (Lookalike) fi People who are interested in buying travel vehicles or caravans. Segment modelling is based on Auto1 data. Segment name in DSPs: Relevant Audience - FI - Intent - Travel Vehicles and Caravans (Lookalike) Segment ID: 8o1kf26wjxj3 See how to use Relevant Audience segments in different DSPs
business & household finances
			Name	Audience
			Business and Finance - B2B Decision Makers	2 193 997	in 31 days
Business and Finance - B2B Decision Makers fi B to B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - B2B Decision Makers Segment ID: 8np63d0cnudm See how to use Relevant Audience segments in different DSPs
			Business and Finance - B2B Decision Makers in IT	162 302	in 31 days
Business and Finance - B2B Decision Makers in IT fi B to B decision makers of IT purchases. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - B2B Decision Makers of IT Segment ID: 8nqevj6cel72 See how to use Relevant Audience segments in different DSPs
			Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset)	590 251	in 31 days
Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset) fi Business audience who has browsed asiakastieto.fi -site. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset) Segment ID: 8lutjwuq7m5h See how to use Relevant Audience segments in different DSPs
			Business and Finance - Career Orientated Business Professionals	193 287	in 31 days
Business and Finance - Career Orientated Business Professionals fi Business people who do career planning and are interested in professional development and business world. Segment is a combination of both net browsing content and segment modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Career Orientated Business Professionals Segment ID: 8obc4ytlf4s0 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Career Orientated Business Professionals and Interested in IT	153 222	in 45 days
Business and Finance - Career Orientated Business Professionals and Interested in IT fi Business people who do career planning and are interested in professional development and business world and in IT. Segment is based on net browsing content and modeled segments Segment name in DSPs: Relevant Audience - FI - Business and Finance - Career Orientated Business Professionals and Interested in IT Segment ID: 8n3fb0lzz2c9 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Agriculture and Fishing	10 919	in 31 days
Business and Finance - Field of Expertise - Agriculture and Fishing fi People whose expertise is in field of farming or fishing. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Agriculture and Fishing Segment ID: 8o17wb0ojvh8 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Banking Investment and Insurance	30 635	in 31 days
Business and Finance - Field of Expertise - Banking Investment and Insurance fi People whose expertise is in field of banking, investment or insurance. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Banking Investment and Insurance Segment ID: 8ocazr7yngsj See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Construction	188 311	in 31 days
Business and Finance - Field of Expertise - Construction fi People whose expertise is in field of conxtruction. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Construction Segment ID: 8nf1p5p6loap See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Consulting	144 796	in 31 days
Business and Finance - Field of Expertise - Consulting fi People whose expertise is in field of consulting. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Consulting Segment ID: 8nf1p5p6loaq See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Customer Service	1 517 818	in 31 days
Business and Finance - Field of Expertise - Customer Service fi People whose expertise is in field of customer service. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Customer Service Segment ID: 8nq6jmv47rbx See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Education	611 300	in 31 days
Business and Finance - Field of Expertise - Education fi People whose expertise is in field of education. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Education Segment ID: 8o17wb0ojvhi See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Engineering	35 376	in 31 days
Business and Finance - Field of Expertise - Engineering fi People whose expertise is in field of engineering. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Engineering Segment ID: 8occqosom9vy See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Executive leadership	22 719	in 31 days
Business and Finance - Field of Expertise - Executive leadership fi People whose expertise is in field of executive leadership. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Executive Leadership Segment ID: 8nq4srw2zixs See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Finance or Accounting	60 335	in 31 days
Business and Finance - Field of Expertise - Finance or Accounting fi People whose expertise is in field of finance or accounting. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Finance or Accounting Segment ID: 8occqosom9vz See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Government and Public Sector	61 105	in 31 days
Business and Finance - Field of Expertise - Government and Public Sector fi People whose expertise is in field of government or public sector. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Government and Public Sector Segment ID: 8o17wb0ojvhk See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - HR	21 959	in 31 days
Business and Finance - Field of Expertise - HR fi People whose expertise is in field of HR. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - HR Segment ID: 8nq4srw2zixt See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Healthcare and Medical	1 067 600	in 31 days
Business and Finance - Field of Expertise - Healthcare and Medical fi People whose expertise is in field of healthcare and medical. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Healthcare and Medical Segment ID: 8o17wb0ojvhl See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Hospitality and Tourism	206 650	in 31 days
Business and Finance - Field of Expertise - Hospitality and Tourism fi People whose expertise is in field of hospitality or tourism. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Hospitality and Tourism Segment ID: 8nf3g4oo1pev See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Information Technology	272 300	in 31 days
Business and Finance - Field of Expertise - Information Technology fi People whose expertise is in field of information technology. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Information Technology Segment ID: 8nf1p5p6loar See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Legal	11 439	in 31 days
Business and Finance - Field of Expertise - Legal fi People whose expertise is in field of law. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Legal Segment ID: 8o19n6mz1xl5 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Marketing and Sales	56 129	in 31 days
Business and Finance - Field of Expertise - Marketing and Sales fi People whose expertise is in field of marketing and sales. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Marketing and Sales Segment ID: 8ocazr7yngsv See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Production and Manufacturing	458 788	in 31 days
Business and Finance - Field of Expertise - Production and Manufacturing fi People whose expertise is in field of manufacturing or production. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Production and Manufacturing Segment ID: 8ocazr7yngsw See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Retail and Wholesale	150 825	in 31 days
Business and Finance - Field of Expertise - Retail and Wholesale fi People whose expertise is in field of retail or wholesale. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Retail and Wholesale Segment ID: 8ocazr7yngsx See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Transportation and Distribution	67 308	in 31 days
Business and Finance - Field of Expertise - Transportation and Distribution fi People whose expertise is in field of transportation or distribution. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Transportation and Distribution Segment ID: 8ocazr7yngsy See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Agricultural and Forestry MachineryNEW!	458 986	in 31 days
Business and Finance - Interested in Agricultural and Forestry Machinery fi People who are interested in agricultural or forestry machinery. Segment modelling is based on Koneviesti site visitors. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Agricultural and Forestry Machinery Segment ID: 8n4awsv4u9c2 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Bio-energy	99 573	in 31 days
Business and Finance - Interested in Bio-energy fi People who are interested in bioenergy solutions. The segment modelling is based on readers of bio-energy articles. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Bio-energy Segment ID: 8lus7ys52ry7 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Business	3 839 518	in 31 days
Business and Finance - Interested in Business fi This audience follows closely business life. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Business Segment ID: 8mrtrltinzse See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Farming and Countryside	934 444	in 31 days
Business and Finance - Interested in Farming and Countryside fi People who are interested in countryside or farming. The segment is based on Viestilehdet data. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Farming and Countryside Segment ID: 8m5vbhv8r1vx See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Public Sector Decision Making	604 304	in 31 days
Business and Finance - Interested in Public Sector Decision Making fi People who are interested in municipal decision making, public finance or local businesses. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Public Sector Decision Making Segment ID: 8np65irtne4k See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Solar Energy	28 737	in 31 days
Business and Finance - Interested in Solar Energy fi People who browse for solar energy solutions. Segment modelling is based on people who follow articles of solar energy. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Solar Energy Segment ID: 8lusejm7pfqb See how to use Relevant Audience segments in different DSPs
			Business and Finance - Number of Employees of the company the user is interested in (B2B) - 0 - 9 persons	393 664	in 90 days
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 0 - 9 persons fi Business audience who has searched for information of small companies (1 - 9 employees). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 0 - 9 persons Segment ID: 8mgzkv8w0lp4 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Number of Employees of the company the user is interested in (B2B) - 10 - 49 persons	210 212	in 90 days
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 10 - 49 persons fi interest Business audience who has searched for information of small companies (10 - 49 employees). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 10 - 49 persons Segment ID: 8ljqahihk8jy See how to use Relevant Audience segments in different DSPs
			Business and Finance - Number of Employees of the company the user is interested in (B2B) - 100 - 249 persons	47 137	in 90 days
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 100 - 249 persons fi interest Business audience who has searched for information of middle sized companies (100 - 249 employees). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 100 - 249 persons Segment ID: 8mgzrjjdgldg See how to use Relevant Audience segments in different DSPs
			Business and Finance - Number of Employees of the company the user is interested in (B2B) - 250 + persons	47 167	in 90 days
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 250 + persons fi interest Business audience who has searched for information of companies with employees over 250. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 250 + persons Segment ID: 8lutjwuq7m5i See how to use Relevant Audience segments in different DSPs
			Business and Finance - Number of Employees of the company the user is interested in (B2B) - 50 - 99 persons	61 886	in 90 days
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 50 - 99 persons fi interest Business audience who has searched for information of middle sized companies (50 - 99 employees ). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 50 - 99 persons Segment ID: 8m5wnd6uzgsr See how to use Relevant Audience segments in different DSPs
			Business and Finance - Position in a Company - DirectorNEW!	112 143	in 31 days
Business and Finance - Position in a Company - Director fi B to B position is director. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Position in a Company - Director Segment ID: 8mhm6u4815gu See how to use Relevant Audience segments in different DSPs
			Business and Finance - Position in a Company - Event OrganizersNEW!	172 255	in 31 days
Business and Finance - Position in a Company - Event Organizers fi People who work in in the field of event organizing. Segment is modeled based on the browsing data of magazine of professionals of event organizers. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Position in a Company - Event Organizers Segment ID: 8nf00sz132t3 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Position in a Company - Financial Management	454 778	in 31 days
Business and Finance - Position in a Company - Financial Management fi Business professionals who work in financial management. Segment is modeled based on Asiakastieto.fi -data. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Position in a Company - Financial Management Segment ID: 8n3rcnr8acx1 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Position in a Company - Restaurant Workers	134 925	in 31 days
Business and Finance - Position in a Company - Restaurant Workers fi People who work in restaurants. Segment is modeled based on the browsing data of magazine of restaurant professionals. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Position in a Company - Restaurant Workers Segment ID: 8oc8q4xwz2a2 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 10 mill € - under 20 mill €	66 826	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 10 mill € - under 20 mill € fi Business audience who has searched for information of companies with revenue of 10000k-19999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 10 mill € - under 20 mill € Segment ID: 8mh4ti0kmsa8 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 20 mill € - under 50 mill €	56 406	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 20 mill € - under 50 mill € fi Business audience who has searched for information of companies with revenue of 20000k-49999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 20 mill € - under 50 mill € Segment ID: 8mh4ti0kmsa9 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) -  1 - 99 999 €	170 333	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) -  1 - 99 999 € fi Business audience who has searched for information of companies with revenue of 1-99k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 1 - 99 999 € Segment ID: 8m61pypar8ui See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) -  100 000–199 999 €	101 860	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) -  100 000–199 999 € fi Business audience who has searched for information of companies with revenue of 100k-199k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 100 000–199 999 € Segment ID: 8m61pypar8uj See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) -  200 000–399 999 €	125 084	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) -  200 000–399 999 € fi Business audience who has searched for information of companies with revenue of 200k-399k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 200 000–399 999 € Segment ID: 8mh4ti0kmsa7 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) -  500 mill €+	9 937	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) -  500 mill €+ fi Business audience who has searched for information of companies with revenue of 500000k+. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) -  500 mill €+ Segment ID: 8mh528z4wml9 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 1 mill € – under 2 mill €	101 854	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 1 mill € – under 2 mill € fi Business audience who has searched for information of companies with revenue of 1000k-1999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 1 mill € – under 2 mill € Segment ID: 8luymgpl7ql7 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 100 mill € - under 250 mill €	23 776	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 100 mill € - under 250 mill € fi Business audience who has searched for information of companies with revenue of 100000k-249999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 100 mill € - under 250 mill € Segment ID: 8mh528z4wml8 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 2 mill € – under 10 mill €	202 548	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 2 mill € – under 10 mill € fi Business audience who has searched for information of companies with revenue of 2000k-9999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 2 mill € – under 10 mill € Segment ID: 8ljvixhzia1p See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 250 mill € - under 500 mill €	13 430	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 250 mill € - under 500 mill € fi Business audience who has searched for information of companies with revenue of 250000k-499999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 250 mill € - under 500 mill € Segment ID: 8m61yq7gx9vu See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 400 000–999 999 €	175 759	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 400 000–999 999 € fi Business audience who has searched for information of companies with revenue of 400k-999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 400 000–999 999 € Segment ID: 8m61pypar8uk See how to use Relevant Audience segments in different DSPs
			Business and Finance - Revenue of the company the user is interested in (B2B) - 50 mill €- under 100 mill €	34 373	in 90 days
Business and Finance - Revenue of the company the user is interested in (B2B) - 50 mill €- under 100 mill € fi Business audience who has searched for information of companies with revenue of 50000k-99999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 50 mill €- under 100 mill € Segment ID: 8mh4ti0kmsaa See how to use Relevant Audience segments in different DSPs
			Career - Job Seekers	267 310	in 31 days
Career - Job Seekers fi People who are browsing job announcements or are unemployed. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Career - Job Seekers Segment ID: 8m5u7u8dt0fw See how to use Relevant Audience segments in different DSPs
			Demographics - Employment - Own Business	372 305	in 31 days
Demographics - Employment - Own Business fi People who run their own business. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Own Business Segment ID: 8n3fb6l8q182 See how to use Relevant Audience segments in different DSPs
			Intent - Agriculture Products and Machinery	458 930	in 31 days
Intent - Agriculture Products and Machinery fi People who are interested in buying agricultural services, products or machinery. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Interest - Agriculture Products and Machinery Segment ID: 8mgv8fv4umbs See how to use Relevant Audience segments in different DSPs
			Personal Finance - Equity Investor	246 159	in 31 days
Personal Finance - Equity Investor fi People who invest or trade in stocks. Segment modeling is based on online panelists' responses. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance - Equity Investor Segment ID: 8n3fb6l8q18b See how to use Relevant Audience segments in different DSPs
			Personal Finance - Insurance	1 022	in 31 days
Personal Finance - Insurance fi People who are interested in home, car or travel insurance. Segment is based on net browsing content. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance - Insurance Segment ID: 8n2z2r7r2fkv See how to use Relevant Audience segments in different DSPs
			Personal Finance - Life or Health Insurance	1 699	in 90 days
Personal Finance - Life or Health Insurance fi People who are interested in life or health insurance and browsing information related to it. Segment is based on net browsing content. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Personal Finance - Life or Health Insurance Segment ID: 8m5z8ryst8s5 See how to use Relevant Audience segments in different DSPs
			Personal Finance - Real Estate	307 628	in 31 days
Personal Finance - Real Estate fi People whose focus in investing is in real estate. Segment modeling is based on onnline panelists' responses. Segment name in DSPs: Relevant Audience - FI - Personal Finance - Real Estate Segment ID: 8neitue72oqr See how to use Relevant Audience segments in different DSPs
			Personal Finance - Retirement Saving Plan or Private Pension	278 808	in 31 days
Personal Finance - Retirement Saving Plan or Private Pension fi People who have or are interested in retirement saving plan or private pension. Age below 65. Segment modeling is based on online panelists' responses. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance - Retirement Saving Plan or Private Pension Segment ID: 8mh8wwcuedqs See how to use Relevant Audience segments in different DSPs
			Personal Finance and Economy	959 953	in 31 days
Personal Finance and Economy fi People interested in personal loans, savings or credits. Segment is based on net browsing content as well as on modelling based on online panelists' responses. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance and Economy Segment ID: 8mrsq3eptpqv See how to use Relevant Audience segments in different DSPs
			Personal Finance and Economy and Insurance	960 909	in 31 days
Personal Finance and Economy and Insurance fi Audience who is interested in insurance (home, car or travel) or personal finance (loans, credit, savings). Segment is based on net browsing content and modelling based on online panelists' responses. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance and Economy and Insurance Segment ID: 8mgsvopuwqv0 See how to use Relevant Audience segments in different DSPs
			Real Estate - Apartments	5 607 323	in 31 days
Real Estate - Apartments fi Households who live in apartments, either own or rented. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Apartments Segment ID: 8o0991xmmsq2 See how to use Relevant Audience segments in different DSPs
			Real Estate - Forest Owners	308 503	in 31 days
Real Estate - Forest Owners fi People who follow particularly forest -related sites. Segment is based on net browising content as well as modelling based on Viestimedia-sites. Segment name in DSPs: Relevant Audience - FI - Real Estate - Forest Owners Segment ID: 8m5uw1rmv7hn See how to use Relevant Audience segments in different DSPs
			Real Estate - Home Owners	3 587 849	in 31 days
Real Estate - Home Owners fi Home owners (either house or apartment). Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners Segment ID: 8omfdy6mx20p See how to use Relevant Audience segments in different DSPs
			Real Estate - Home Owners - Town Houses or Farm Houses	577 156	in 31 days
Real Estate - Home Owners - Town Houses or Farm Houses fi Town house or Farm house home owners Segment modeling is based on online panelists' responses. (omakotitaloasujat) Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners - Town Houses or Farm Houses Segment ID: 8o1285e8v94f See how to use Relevant Audience segments in different DSPs
			Real Estate - Interested in Selling or Buying Home	551 167	in 31 days
Real Estate - Interested in Selling or Buying Home fi People who are browsing sites or articles of buying or selling homes. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Real Estate - Interested in Selling or Buying Home Segment ID: 8mhe3no5icwf See how to use Relevant Audience segments in different DSPs
			Real Estate - Rented Flat or House	3 838 858	in 31 days
Real Estate - Rented Flat or House fi Households living in rented properties. Segment modeling is based ononline panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Rented Flat or House Segment ID: 8obcafblh3qh See how to use Relevant Audience segments in different DSPs
			Real Estate - Summer Cottages	404 792	in 31 days
Real Estate - Summer Cottages fi People who regularly browse sites or articles of summer cottages. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Real Estate - Summer Cottages Segment ID: 8mgynwdbyp6h See how to use Relevant Audience segments in different DSPs
			Real Estate - Town Houses and Farm Houses	1 638 141	in 31 days
Real Estate - Town Houses and Farm Houses fi People living in town houses or farm houses - either own or rented. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Town Houses and Farm Houses Segment ID: 8o0991xmmsq1 See how to use Relevant Audience segments in different DSPs
			Travel - Purpose of Flight - Business	344 077	in 31 days
Travel - Purpose of Flight - Business fi People who mostly travel for business. Segment modeling is based on online tpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Purpose of Flight - Business Segment ID: 8mh8wwcuedqy See how to use Relevant Audience segments in different DSPs
buying intent
			Name	Audience
			Intent - Agriculture Products and Machinery	458 930	in 31 days
Intent - Agriculture Products and Machinery fi People who are interested in buying agricultural services, products or machinery. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Interest - Agriculture Products and Machinery Segment ID: 8mgv8fv4umbs See how to use Relevant Audience segments in different DSPs
			Intent - Automotive	197 640	in 45 days
Intent - Automotive fi People who are interested in buying a car. Segment is based on Autot1.fi -data. Segment name in DSPs: Relevant Audience - FI - Intent - Automotive Segment ID: 8ljlrfqo3dqu See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Premium Brands	62 845	in 45 days
Intent - Automotive - Premium Brands fi People searching premium cars from Auto1.fi sites Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Premium Brands Segment ID: 8nei78pe3ofm See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Premium Brands (Lookalike)	470 095	in 31 days
Intent - Automotive - Premium Brands (Lookalike) fi Segment modeling is based on base group of people searching premium cars from Auto1.fi sites. Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Premium Brands (Lookalike) Segment ID: 8nqfm06bou7n See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Volume Brands	105 034	in 45 days
Intent - Automotive - Volume Brands fi People searching volume car brands from Auto1.fi sites Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Volume Brands Segment ID: 8mh8wwcuedr8 See how to use Relevant Audience segments in different DSPs
			Intent - Automotive - Volume Brands (Lookalike)	781 252	in 31 days
Intent - Automotive - Volume Brands (Lookalike) fi Segment modelling is based on the base group of people searching volume car brands from Auto1.fi sites Segment name in DSPs: Relevant Audience - FI - Intent - Automotive - Volume Brands (Lookalike) Segment ID: 8n49exzcvbny See how to use Relevant Audience segments in different DSPs
			Intent - Barbecues (Lookalike)	24 849 809	in 31 days
Intent - Barbecues (Lookalike) fi People who are interested in buying garden furniture of barbecues. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Barbecues (Lookalike) Segment ID: 8mhbbd8xbygj See how to use Relevant Audience segments in different DSPs
			Intent - Boats and Fishing (Lookalike)	2 141 247	in 31 days
Intent - Boats and Fishing (Lookalike) fi People who are interested in buying a boat. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Boats and Fishing (Lookalike) Segment ID: 8lup1b2ysp39 See how to use Relevant Audience segments in different DSPs
			Intent - Building and Renovating - Renovating Tools and Accessories (Lookalike)	3 025 124	in 31 days
Intent - Building and Renovating - Renovating Tools and Accessories (Lookalike) fi People who are interested in tools and accessories for renovating. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Building and Renovating - Renovating Tools and Accessories (Lookalike) Segment ID: 8mgw4da9clkb See how to use Relevant Audience segments in different DSPs
			Intent - Car Accessories and Spare Parts (Lookalike)	3 402 590	in 31 days
Intent - Car Accessories and Spare Parts (Lookalike) fi People who are interested in buying car accessories or spare parts. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Car Accessories and Spare Parts (Lookalike) Segment ID: 8mt75811gnzs See how to use Relevant Audience segments in different DSPs
			Intent - Children's Clothes and Shoes	143 536	in 45 days
Intent - Children's Clothes and Shoes fi People who are interested in buying children's clothes or shoes. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Children's Clothes and Shoes Segment ID: 8m5s4wpn6rsg See how to use Relevant Audience segments in different DSPs
			Intent - Consumer Electronics (General)	67 359	in 45 days
Intent - Consumer Electronics (General) fi People who are interested in buying consumer electronics for entertainment. Segment is based on net browsing content.(Tekniikan maailma, Muropaketti). Segment name in DSPs: Relevant Audience - FI - Intent - Consumer Electronics (General) Segment ID: 8lup1b2ysp3q See how to use Relevant Audience segments in different DSPs
			Intent - Consumer Electronics - Audio and Music Device (Lookalike)	24 849 629	in 31 days
Intent - Consumer Electronics - Audio and Music Device (Lookalike) fi People who are interested in buying audio or music device. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Consumer Electronics - Audio and Music Device (Lookalike) Segment ID: 8n49exzcvbnx See how to use Relevant Audience segments in different DSPs
			Intent - Consumer Electronics - Play Consoles and Console Games (Lookalike)	1 517 534	in 31 days
Intent - Consumer Electronics - Play Consoles and Console Games (Lookalike) fi People who are interested in buying play consoles, controllers or games. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Consumer Electronics - Play Consoles and Console Games (Lookalike) Segment ID: 8nfe806gy2n4 See how to use Relevant Audience segments in different DSPs
			Intent - Consumer Electronics - TVs|Console Games|Audio (Lookalike)	24 849 677	in 31 days
Intent - Consumer Electronics - TVs|Console Games|Audio (Lookalike) fi People wanting to buy consumer electronics, TVs, console games, play consoles or audio and music device.Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Consumer Electronics - TVs|Console Games|Audio (Lookalike) Segment ID: 8n3mdtpzunj9 See how to use Relevant Audience segments in different DSPs
			Intent - Consumer Electronics - Televisions (Lookalike)	24 849 749	in 31 days
Intent - Consumer Electronics - Televisions (Lookalike) fi People who are interested in buying televisions. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Consumer Electronics - Televisions (Lookalike) Segment ID: 8o1ipjtayx8f See how to use Relevant Audience segments in different DSPs
			Intent - Cottage Life (Lookalike)	24 849 768	in 31 days
Intent - Cottage Life (Lookalike) fi People who are interested in buying cottage related things (cottages, garden supplies, boats, fishing or hunting supplies or sauna materials). Segment is based on net browsing content and modelling based on browsing data. Segment name in DSPs: Relevant Audience - FI - Intent - Cottage Life (Lookalike) Segment ID: 8mseewg8dbua See how to use Relevant Audience segments in different DSPs
			Intent - Gardening and Garden Accessories (Lookalike)	2 165 347	in 31 days
Intent - Gardening and Garden Accessories (Lookalike) fi People who are interested in buying garden accessories. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Gardening and Garden Accessories (Lookalike) Segment ID: 8n4b4gyj565z See how to use Relevant Audience segments in different DSPs
			Intent - Interior Decorating and Furniture (Lookalike)	1 825 364	in 31 days
Intent - Interior Decorating and Furniture (Lookalike) fi People who are interested in buying interior decorating items or furniture. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Interior Decorating and Furniture (Lookalike) Segment ID: 8ljlxu9rccnv See how to use Relevant Audience segments in different DSPs
			Intent - Jewelry	579	in 45 days
Intent - Jewelry fi People who are interested in buying jewelry. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Jewelry Segment ID: 8netvyqtntga See how to use Relevant Audience segments in different DSPs
			Intent - Mobile Phone Subscriptions (Lookalike)NEW!	10 529	in 31 days
Intent - Mobile Phone Subscriptions (Lookalike) fi People who are interested in mobile phone subscriptions. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Mobile Phone Subscriptions (Lookalike) Segment ID: 8o1ipjtaywf7 See how to use Relevant Audience segments in different DSPs
			Intent - Parents of Young Children (Lookalike)	3 038 797	in 31 days
Intent - Parents of Young Children (Lookalike) fi People who are browsing babies', toddlers' or children's accessories or clothes. Segment modelling is based on net browsing data. Segment name in DSPs: Relevant Audience - FI - Intent - Parents of Young Children (Lookalike) Segment ID: 8m5tvrrze88j See how to use Relevant Audience segments in different DSPs
			Intent - Pets (Lookalike)	1 177 039	in 31 days
Intent - Pets (Lookalike) fi People who are interested in pets or buying pet supplies. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Pets (Lookalike) Segment ID: 8o1ipjtayx5q See how to use Relevant Audience segments in different DSPs
			Intent - Smart Watches (Lookalike)NEW!	24 410	in 31 days
Intent - Smart Watches (Lookalike) fi People who are interested in buying smart watches. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Smart Watches (Lookalike) Segment ID: 8nfcighhvfk2 See how to use Relevant Audience segments in different DSPs
			Intent - Sport - Bicycles and Cycling (Lookalike)	1 069 589	in 31 days
Intent - Sport - Bicycles and Cycling (Lookalike) fi People who are interested in buying bicycles or cycling accessories. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Sport - Bicycles and Cycling (Lookalike) Segment ID: 8mt75811gnzt See how to use Relevant Audience segments in different DSPs
			Intent - Sport - Golf	91 430	in 31 days
Intent - Sport - Golf fi People who are interested in buying golf equipment. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Sport - Golf Segment ID: 8ljmqdk8czky See how to use Relevant Audience segments in different DSPs
			Intent - Sport - Outdoor Activities (Lookalike)	2 693 565	in 31 days
Intent - Sport - Outdoor Activities (Lookalike) fi People who are interested in buying equipment for outdoor activities. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Sport - Outdoor Activities (Lookalike) Segment ID: 8mt75811gnzj See how to use Relevant Audience segments in different DSPs
			Intent - Sport - Sport Equipment (Lookalike)	5 361 329	in 31 days
Intent - Sport - Sport Equipment (Lookalike) fi People who are interested in buying fitness equipment (rowing machines, excercise bikes, cross trainers, treadmills etc.). Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Sport - Sport Equipment (Lookalike) Segment ID: 8nqfm06bou7m See how to use Relevant Audience segments in different DSPs
			Intent - Travel Vehicles and Caravans (Lookalike)	210 674	in 31 days
Intent - Travel Vehicles and Caravans (Lookalike) fi People who are interested in buying travel vehicles or caravans. Segment modelling is based on Auto1 data. Segment name in DSPs: Relevant Audience - FI - Intent - Travel Vehicles and Caravans (Lookalike) Segment ID: 8o1kf26wjxj3 See how to use Relevant Audience segments in different DSPs
			Intent - Women's Clothing (Lookalike)	7 167 438	in 31 days
Intent - Women's Clothing (Lookalike) fi People who are interested in buying women's clothing. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Women's Clothing (Lookalike) Segment ID: 8n49exzcvbnu See how to use Relevant Audience segments in different DSPs
			Shopping - Early Adopters	1 462 390	in 31 days
Shopping - Early Adopters fi People who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Shopping - Early Adopters Segment ID: 8nq4srw2zixw See how to use Relevant Audience segments in different DSPs
			Shopping - Online Shoppers - Travel and Hotels	108 903	in 31 days
Shopping - Online Shoppers - Travel and Hotels fi People who book travel tickets or hotels online. The segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Shopping - Online Shoppers - Travel and Hotels Segment ID: 8nqd9mpdhxa9 See how to use Relevant Audience segments in different DSPs
demographics
			Name	Audience
			Demographics - Age - 18-24	2 748 701	in 31 days
Demographics - Age - 18-24 fi Young Adults. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 18-24 Segment ID: 8noz7exrnvhu See how to use Relevant Audience segments in different DSPs
			Demographics - Age - 25-34	3 645 788	in 31 days
Demographics - Age - 25-34 fi About thirties. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 25-34 Segment ID: 8om8hzo9ln0l See how to use Relevant Audience segments in different DSPs
			Demographics - Age - 35-44	3 641 104	in 31 days
Demographics - Age - 35-44 fi About fourties. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 35-44 Segment ID: 8noz7exrnvhv See how to use Relevant Audience segments in different DSPs
			Demographics - Age - 45-54	3 200 796	in 31 days
Demographics - Age - 45-54 fi About fifties. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 45-54 Segment ID: 8ob5elhur0du See how to use Relevant Audience segments in different DSPs
			Demographics - Age - 55-64	2 139 580	in 31 days
Demographics - Age - 55-64 fi About sixty. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - 55-64 Segment ID: 8noz7exrnvhw See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Men 18-44	2 308 847	in 31 days
Demographics - Age - Men 18-44 fi Men under 44. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men 18-44 Segment ID: 8np0deyxnj7h See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Men over 35	3 211 722	in 31 days
Demographics - Age - Men over 35 fi Men over 35 years old. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men over 35 Segment ID: 8mh6uey4pbij See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Men over 44	2 262 575	in 31 days
Demographics - Age - Men over 44 fi Men over 44. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Men over 44 Segment ID: 8o03gy89pxnk See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Over 18NEW!	16 779 352	in 31 days
Demographics - Age - Over 18 fi All age groups that are over 18 years old. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Over 18 Segment ID: 8oykty3czdrh See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Over 64	1 423 859	in 31 days
Demographics - Age - Over 64 fi Elderly. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Over 64 Segment ID: 8ob5lzk59vgw See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Women 18-44	3 535 153	in 31 days
Demographics - Age - Women 18-44 fi Women under 44. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women 18-44 Segment ID: 8np0deyxnj7g See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Women over 35	3 751 968	in 31 days
Demographics - Age - Women over 35 fi Women aged over 35 years. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women over 35 Segment ID: 8n3esdmn4uxq See how to use Relevant Audience segments in different DSPs
			Demographics - Age - Women over 44	2 145 440	in 31 days
Demographics - Age - Women over 44 fi Women aged above 44. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Age - Women over 44 Segment ID: 8ob6kdj4vaxs See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Graduated Between 5-15 Years Ago	107 115	in 31 days
Demographics - Education - Graduated Between 5-15 Years Ago fi People who have graduated 5 to 15 years ago. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Graduated Between 5-15 Years Ago Segment ID: 8npyna8ta1t9 See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Graduated More than 15 Years Ago	136 194	in 31 days
Demographics - Education - Graduated More than 15 Years Ago fi People who have graduated more than 15 years ago. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Graduated More than 15 Years Ago Segment ID: 8nevijwq0s15 See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Graduation within Last 5 Years	6 448	in 31 days
Demographics - Education - Graduation within Last 5 Years fi People who have graduated from the university within last 5 years. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Graduation within Last 5 Years Segment ID: 8oc4t4iddbsy See how to use Relevant Audience segments in different DSPs
			Demographics - Education - High school or Tertiary or Tech college	2 356 399	in 31 days
Demographics - Education - High school or Tertiary or Tech college fi People with high school or tertiary or tech college education. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - High school or Tertiary or Tech college Segment ID: 8noz7exrnvi0 See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Major is Economics/Business	622 266	in 31 days
Demographics - Education - Major is Economics/Business fi People whose major in their studies is economics or business. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Major is Economics/Business Segment ID: 8mspacma8v7l See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Major is Humanities/Languages- Education	106 006	in 31 days
Demographics - Education - Major is Humanities/Languages- Education fi People whose major in their studies is humanities or languages. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Major is Humanities/Languages Segment ID: 8nevhfymdddu See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Major is IT	39 481	in 31 days
Demographics - Education - Major is IT fi People whose major in their studies is IT. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Major is IT Segment ID: 8n3sdvz6pmr1 See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Major is Medical	17 479	in 31 days
Demographics - Education - Major is Medical fi People whose major in their studies is medical. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Major is Medical Segment ID: 8nevhfymdddv See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Major is Music / Arts	7 088	in 31 days
Demographics - Education - Major is Music / Arts fi People whose major in their studies is music or arts. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Major is Music/Arts Segment ID: 8nf4kntda918 See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Major is Nature Sciences/Engineering/Mathematics	50 382	in 31 days
Demographics - Education - Major is Nature Sciences/Engineering/Mathematics fi People whose major in their studies is mathematics, nature sciences or engineering. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Major is Nature Sciences/Engineering/Mathematics Segment ID: 8n3sdvz6pmr3 See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Major is Social Sciences	16 671	in 31 days
Demographics - Education - Major is Social Sciences fi People whose major in their studies is social sciences. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Major is Social Sciences Segment ID: 8mspacma8v7n See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Primary or Secondary school	1 448 368	in 31 days
Demographics - Education - Primary or Secondary school fi People with primary or secondary school education. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Primary or Secondary school Segment ID: 8noz7exrnvhx See how to use Relevant Audience segments in different DSPs
			Demographics - Education - University or Postgraduate	2 079 023	in 31 days
Demographics - Education - University or Postgraduate fi People with university or postgraduate education. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - University or Postgraduate Segment ID: 8noz7exrnvi1 See how to use Relevant Audience segments in different DSPs
			Demographics - Education - Will Graduate Within Next Years	49 089	in 31 days
Demographics - Education - Will Graduate Within Next Years fi People who will graduate from the university within next years. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Education - Will Graduate Within Next Years Segment ID: 8oc4t4iddbt0 See how to use Relevant Audience segments in different DSPs
			Demographics - Employment - Full-time work	3 779 224	in 31 days
Demographics - Employment - Full-time work fi Full-time employed. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Full-time work Segment ID: 8mh943n3nyey See how to use Relevant Audience segments in different DSPs
			Demographics - Employment - Own Business	372 305	in 31 days
Demographics - Employment - Own Business fi People who run their own business. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Own Business Segment ID: 8n3fb6l8q182 See how to use Relevant Audience segments in different DSPs
			Demographics - Employment - Part-time work	1 222 910	in 31 days
Demographics - Employment - Part-time work fi Part-time employed. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Part-time work Segment ID: 8n3fb6l8q181 See how to use Relevant Audience segments in different DSPs
			Demographics - Employment - Retired	691 692	in 31 days
Demographics - Employment - Retired fi Retired people. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Retired Segment ID: 8mh943n3nyez See how to use Relevant Audience segments in different DSPs
			Demographics - Employment - Studying	3 052 577	in 31 days
Demographics - Employment - Studying fi Students. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Studying Segment ID: 8om8pk0qwrha See how to use Relevant Audience segments in different DSPs
			Demographics - Employment - Working	5 372 177	in 31 days
Demographics - Employment - Working fi People who are at work, either full-time, part-time or self-employed. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Working Segment ID: 8ob5lzk59vgv See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Children's Age 13-17	1 823 130	in 31 days
Demographics - Family Type - Children's Age 13-17 fi Households with children aged 13-17. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 13-17 Segment ID: 8n3fb6l8q187 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Children's Age 3-6	1 515 700	in 31 days
Demographics - Family Type - Children's Age 3-6 fi Households with children aged 3-6 years. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 3-6 Segment ID: 8msc7l6lxckg See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Children's Age 7-12	2 117 548	in 31 days
Demographics - Family Type - Children's Age 7-12 fi Households with children aged 7-12 years. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 7-12 Segment ID: 8mh943n3nyf9 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Children's Age Under 2	247 330	in 31 days
Demographics - Family Type - Children's Age Under 2 fi Households with children under 2 years old. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age Under 2 Segment ID: 8mh943n3nyf8 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children	2 897 404	in 31 days
Demographics - Family Type - Families with Children fi Families with Children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children Segment ID: 8ob6kdj4vaxt See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children - Boys	1 344 511	in 31 days
Demographics - Family Type - Families with Children - Boys fi Families with boys. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys Segment ID: 8o02ify9fua7 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children - Boys and Girls	573 465	in 31 days
Demographics - Family Type - Families with Children - Boys and Girls fi Families that have recognized to have both boys and girls. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys and Girls Segment ID: 8ob5lzk59vgx See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children - Girls	979 465	in 31 days
Demographics - Family Type - Families with Children - Girls fi Families with girls. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Girls Segment ID: 8ob5lzk59vgy See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - No Children	1 954 838	in 31 days
Demographics - Family Type - No Children fi Families with no children. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - No Children Segment ID: 8nozex5c85zg See how to use Relevant Audience segments in different DSPs
			Demographics - Gender - Female	7 166 900	in 31 days
Demographics - Gender - Female fi Females in Finland. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Gender - Female Segment ID: 8nozex5c85z9 See how to use Relevant Audience segments in different DSPs
			Demographics - Gender - Male	5 733 255	in 31 days
Demographics - Gender - Male fi Males in Finland. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Gender - Male Segment ID: 8ob5elhur0ds See how to use Relevant Audience segments in different DSPs
			Demographics - Household Income - Medium High (45 000 - 70 000)	2 824 952	in 31 days
Demographics - Household Income - Medium High (45 000 - 70 000) fi Household within income range of 45 000 - 70 000. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - Medium High (45 000 - 70 000) Segment ID: 8o02av8kt2ix See how to use Relevant Audience segments in different DSPs
			Demographics - Household Income - Medium Low	3 867 062	in 31 days
Demographics - Household Income - Medium Low fi People whose household income is within range of 20 000 - 45 000. Segment modeling is based on online panelists' responses. This is a similar segment than the 20 000 - 45 000 income range segment and only available in Google. Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - Medium Segment ID: 8nqafndkfxp3 See how to use Relevant Audience segments in different DSPs
			Demographics - Household Income - Medium Low (20 000 - 45 000)	3 867 029	in 31 days
Demographics - Household Income - Medium Low (20 000 - 45 000) fi People whose household income is within range of 20 000 - 45 000. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - Medium Low (20 000 - 45 000) Segment ID: 8o02av8kt2iw See how to use Relevant Audience segments in different DSPs
			Demographics - Household Income - Very High (over 70 000)	2 160 456	in 31 days
Demographics - Household Income - Very High (over 70 000) fi Households whose income is over 70 000. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household Income - Very High (over 70 000) Segment ID: 8noz7exrnvi2 See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 1 person	3 733 598	in 31 days
Demographics - Household size - 1 person fi People who live on their own. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 1 person Segment ID: 8o02ify9fua6 See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 2 persons	4 314 750	in 31 days
Demographics - Household size - 2 persons fi Household size of 2 persons. Segment modeling is based on nline panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 2 persons Segment ID: 8om8pk0qwrhb See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 3 or 4 persons	2 039 756	in 31 days
Demographics - Household size - 3 or 4 persons fi Household size with 3-4 persons. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 3 or 4 persons Segment ID: 8o12mgd68h6d See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 5 or more persons	583 903	in 31 days
Demographics - Household size - 5 or more persons fi Households of 5 or more persons. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 5 or more persons Segment ID: 8nozex5c85zf See how to use Relevant Audience segments in different DSPs
			Real Estate - Apartments	5 607 323	in 31 days
Real Estate - Apartments fi Households who live in apartments, either own or rented. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Apartments Segment ID: 8o0991xmmsq2 See how to use Relevant Audience segments in different DSPs
			Real Estate - Forest Owners	308 503	in 31 days
Real Estate - Forest Owners fi People who follow particularly forest -related sites. Segment is based on net browising content as well as modelling based on Viestimedia-sites. Segment name in DSPs: Relevant Audience - FI - Real Estate - Forest Owners Segment ID: 8m5uw1rmv7hn See how to use Relevant Audience segments in different DSPs
			Real Estate - Home Owners	3 587 849	in 31 days
Real Estate - Home Owners fi Home owners (either house or apartment). Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners Segment ID: 8omfdy6mx20p See how to use Relevant Audience segments in different DSPs
			Real Estate - Home Owners - Town Houses or Farm Houses	577 156	in 31 days
Real Estate - Home Owners - Town Houses or Farm Houses fi Town house or Farm house home owners Segment modeling is based on online panelists' responses. (omakotitaloasujat) Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners - Town Houses or Farm Houses Segment ID: 8o1285e8v94f See how to use Relevant Audience segments in different DSPs
			Real Estate - Interested in Selling or Buying Home	551 167	in 31 days
Real Estate - Interested in Selling or Buying Home fi People who are browsing sites or articles of buying or selling homes. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Real Estate - Interested in Selling or Buying Home Segment ID: 8mhe3no5icwf See how to use Relevant Audience segments in different DSPs
			Real Estate - Moving	282 872	in 15 days
Real Estate - Moving fi People who are moving. The segment modelling is based on visitors of movers' checklist site. Segment name in DSPs: Relevant Audience - FI - Real Estate - Moving Segment ID: 8ljqmfmz8aiv See how to use Relevant Audience segments in different DSPs
			Real Estate - Rented Flat or House	3 838 858	in 31 days
Real Estate - Rented Flat or House fi Households living in rented properties. Segment modeling is based ononline panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Rented Flat or House Segment ID: 8obcafblh3qh See how to use Relevant Audience segments in different DSPs
			Real Estate - Summer Cottages	404 792	in 31 days
Real Estate - Summer Cottages fi People who regularly browse sites or articles of summer cottages. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Real Estate - Summer Cottages Segment ID: 8mgynwdbyp6h See how to use Relevant Audience segments in different DSPs
			Real Estate - Town Houses and Farm Houses	1 638 141	in 31 days
Real Estate - Town Houses and Farm Houses fi People living in town houses or farm houses - either own or rented. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Town Houses and Farm Houses Segment ID: 8o0991xmmsq1 See how to use Relevant Audience segments in different DSPs
			Sports - Sport Followers with High or Medium Income	592 100	in 31 days
Sports - Sport Followers with High or Medium Income fi People who love to follow sport media, popular teams and athletes and whose household income is minimum of 45000 euros. Based is a combination of segments. Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers with Medium or High Income Segment ID: 8lur28ytjap8 See how to use Relevant Audience segments in different DSPs
			Travel - World Travelers with High Income	219 736	in 31 days
Travel - World Travelers with High Income fi Travel enthusiasts with high household income (over 70 000). Segment is a combination of both net browsing content and segment modeling based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - World Travelers with High Income Segment ID: 8mh3jnwmw2a9 See how to use Relevant Audience segments in different DSPs
family life & home
			Name	Audience
			Demographics - Family Type - Children's Age 13-17	1 823 130	in 31 days
Demographics - Family Type - Children's Age 13-17 fi Households with children aged 13-17. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 13-17 Segment ID: 8n3fb6l8q187 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Children's Age 3-6	1 515 700	in 31 days
Demographics - Family Type - Children's Age 3-6 fi Households with children aged 3-6 years. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 3-6 Segment ID: 8msc7l6lxckg See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Children's Age 7-12	2 117 548	in 31 days
Demographics - Family Type - Children's Age 7-12 fi Households with children aged 7-12 years. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age 7-12 Segment ID: 8mh943n3nyf9 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Children's Age Under 2	247 330	in 31 days
Demographics - Family Type - Children's Age Under 2 fi Households with children under 2 years old. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Children's Age Under 2 Segment ID: 8mh943n3nyf8 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children	2 897 404	in 31 days
Demographics - Family Type - Families with Children fi Families with Children. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children Segment ID: 8ob6kdj4vaxt See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children - Boys	1 344 511	in 31 days
Demographics - Family Type - Families with Children - Boys fi Families with boys. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys Segment ID: 8o02ify9fua7 See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children - Boys and Girls	573 465	in 31 days
Demographics - Family Type - Families with Children - Boys and Girls fi Families that have recognized to have both boys and girls. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Boys and Girls Segment ID: 8ob5lzk59vgx See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - Families with Children - Girls	979 465	in 31 days
Demographics - Family Type - Families with Children - Girls fi Families with girls. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - Families with Children - Girls Segment ID: 8ob5lzk59vgy See how to use Relevant Audience segments in different DSPs
			Demographics - Family Type - No Children	1 954 838	in 31 days
Demographics - Family Type - No Children fi Families with no children. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Family Type - No Children Segment ID: 8nozex5c85zg See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 1 person	3 733 598	in 31 days
Demographics - Household size - 1 person fi People who live on their own. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 1 person Segment ID: 8o02ify9fua6 See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 2 persons	4 314 750	in 31 days
Demographics - Household size - 2 persons fi Household size of 2 persons. Segment modeling is based on nline panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 2 persons Segment ID: 8om8pk0qwrhb See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 3 or 4 persons	2 039 756	in 31 days
Demographics - Household size - 3 or 4 persons fi Household size with 3-4 persons. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 3 or 4 persons Segment ID: 8o12mgd68h6d See how to use Relevant Audience segments in different DSPs
			Demographics - Household size - 5 or more persons	583 903	in 31 days
Demographics - Household size - 5 or more persons fi Households of 5 or more persons. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Demographics - Household size - 5 or more persons Segment ID: 8nozex5c85zf See how to use Relevant Audience segments in different DSPs
			Family and Relationships - Parenting	42 999	in 31 days
Family and Relationships - Parenting fi People in a stage of life of family and parenting. Segment is based on net browsing content combined with modeled family segments. Segment name in DSPs: Relevant Audience - FI - Family and Relationships - Parenting Segment ID: 8nozex5c85zc See how to use Relevant Audience segments in different DSPs
			Family and Relationships - Pregnancy and Babies	516	in 31 days
Family and Relationships - Pregnancy and Babies fi Families interested in having a child, are pregnant or have a baby. Segment is based on net browsing content. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Family and Relationships - Pregnancy and Babies Segment ID: 8n2xs6bsvqgl See how to use Relevant Audience segments in different DSPs
			Family and Relationships - Pregnancy and Babies - 1st Child	16 009	in 31 days
Family and Relationships - Pregnancy and Babies - 1st Child fi Families who are expecting their first child. Segment modelling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Family and Relationships - Pregnancy and Babies - 1st Child Segment ID: 8mhm6u4815gs See how to use Relevant Audience segments in different DSPs
			Food and Drink	1 743 502	in 31 days
Food and Drink fi People who love food and drink. Segment is a combination of modeled segments and net browsing content. Segment name in DSPs: Relevant Audience - FI - Food and Drink Segment ID: 8nozex5c85zb See how to use Relevant Audience segments in different DSPs
			Food and Drink - Beer	1 525 599	in 31 days
Food and Drink - Beer fi Beer drinkers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Beer Segment ID: 8ney4225y64p See how to use Relevant Audience segments in different DSPs
			Food and Drink - Champagne and Sparkling Wine	305 973	in 31 days
Food and Drink - Champagne and Sparkling Wine fi Champagne and sparkling wine lovers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Champagne and Sparkling Wine Segment ID: 8o14b5l2p67d See how to use Relevant Audience segments in different DSPs
			Food and Drink - Dessert Wine or Liqeur	306 005	in 31 days
Food and Drink - Dessert Wine or Liqeur fi The audience that like to have sweet dessert wine or liquer after dinner. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Dessert Wine or Liqeur Segment ID: 8nq17mnirfto See how to use Relevant Audience segments in different DSPs
			Food and Drink - Fast Food Lovers	1 197 374	in 31 days
Food and Drink - Fast Food Lovers fi People who eat fast food weekly. Segment modeling is based on online panelists' responses Segment name in DSPs: Relevant Audience - FI - Food and Drink - Fast Food Lovers Segment ID: 8nevhfymdddk See how to use Relevant Audience segments in different DSPs
			Food and Drink - Gluten Free Foods	120 758	in 31 days
Food and Drink - Gluten Free Foods fi People who are interested in gluten free products. Segment modeling is based on online panelists' responses as well as site content browsing. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Gluten Free Foods Segment ID: 8np6k1si82az See how to use Relevant Audience segments in different DSPs
			Food and Drink - Home Cooking	571 614	in 31 days
Food and Drink - Home Cooking fi People who are interested in home cooking, recipes, cooking utensils etc. Segment is based on net browsing content as well as modeling based on onlnie panelists's responses Segment name in DSPs: Relevant Audience - FI - Food and Drink - Home Cooking Segment ID: 8n3jfxfjm40d See how to use Relevant Audience segments in different DSPs
			Food and Drink - Low-Lactose Foods	306 447	in 31 days
Food and Drink - Low-Lactose Foods fi People who are interested in low-lactose or lactose free products. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Low-Lactose Foods Segment ID: 8np6k1si82b0 See how to use Relevant Audience segments in different DSPs
			Food and Drink - Non-Diary	211 335	in 31 days
Food and Drink - Non-Diary fi People who prefer non-diary diet. Segment modelling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Non-Diary Segment ID: 8nq6jmv47rc1 See how to use Relevant Audience segments in different DSPs
			Food and Drink - Non-alcoholic Beer	308 432	in 31 days
Food and Drink - Non-alcoholic Beer fi Find the audience who is interested in non-alcoholic beer. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Non-alcoholic Beer Segment ID: 8nq17mnirftp See how to use Relevant Audience segments in different DSPs
			Food and Drink - Vegan	18 857	in 31 days
Food and Drink - Vegan fi People who prefer vegan diet. Segment modelling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Vegan Segment ID: 8occqosom9w7 See how to use Relevant Audience segments in different DSPs
			Food and Drink - Vegetarian	194 062	in 31 days
Food and Drink - Vegetarian fi People who are interested in vegetarian or vegan food. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Vegetarian Segment ID: 8obcafblh3qk See how to use Relevant Audience segments in different DSPs
			Food and Drink - Wine	1 523 834	in 31 days
Food and Drink - Wine fi Wine lovers. Segment modeling is based on online panelists' responses. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Food and Drink - Wine Segment ID: 8mruxfg2rroq See how to use Relevant Audience segments in different DSPs
			Home and Garden - Bathroom Renovation	591 350	in 31 days
Home and Garden - Bathroom Renovation fi Households who show interest in bathroom renovation. Segment is based on site content as well as modeling based on site content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Bathroom Renovation Segment ID: 8obcxnhb9wn1 See how to use Relevant Audience segments in different DSPs
			Home and Garden - Gardening	1 312 079	in 31 days
Home and Garden - Gardening fi People interested in gardening. Segment is based on net browsing content as well as modeling based on site content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Gardening Segment ID: 8m5o05ad5f8i See how to use Relevant Audience segments in different DSPs
			Home and Garden - Home Cleaning	305 054	in 31 days
Home and Garden - Home Cleaning fi People specially interested in home cleaning. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Home Cleaning Segment ID: 8omfdy6mx21a See how to use Relevant Audience segments in different DSPs
			Home and Garden - Home Improvement General	1 651 817	in 31 days
Home and Garden - Home Improvement General fi This audience includes all who are interested in home improvement, DIY or interior decorating. Segment is a combination of home improvement segments. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Home Improvement General Segment ID: 8n2xkn4bcb79 See how to use Relevant Audience segments in different DSPs
			Home and Garden - Home Improvement and DIY	849 813	in 31 days
Home and Garden - Home Improvement and DIY fi People who want to have something new in their homes or are willing to do it yourself solutions. Segment is based on net browsing content as well as modeling based on site content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Home Improvement and DIY Segment ID: 8oma14k3bx1e See how to use Relevant Audience segments in different DSPs
			Home and Garden - House BuildingNEW!	17 355	in 31 days
Home and Garden - House Building fi People who are building or planning to build a house. The segment modelling is based on Rakennusmaailma house building site visitors or blog followers of house building. Segment name in DSPs: Relevant Audience - FI - Home and Garden - House Building Segment ID: 8o1jqt30t1a8 See how to use Relevant Audience segments in different DSPs
			Home and Garden - House Renovation General	778 989	in 31 days
Home and Garden - House Renovation General fi People who are planning renovating something in their house, inside or outside. This segment is a combination of house renovation segments. Segment name in DSPs: Relevant Audience - FI - Home and Garden - House Renovation General Segment ID: 8omg1ad7rv46 See how to use Relevant Audience segments in different DSPs
			Home and Garden - Interior Decorating	1 506 982	in 31 days
Home and Garden - Interior Decorating fi People who are interested in redecorating their homes. Segment is based on net browsing content as well as modeling based on site content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Interior Decorating Segment ID: 8om8hzo9ln0r See how to use Relevant Audience segments in different DSPs
			Home and Garden - Interior Renovation	715 829	in 31 days
Home and Garden - Interior Renovation fi Households who are interested in renovating interior. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Interior Renovation Segment ID: 8o09u89cdu6j See how to use Relevant Audience segments in different DSPs
			Home and Garden - Kitchen Renovation	600 028	in 31 days
Home and Garden - Kitchen Renovation fi People who are interested in renovating their kitchen. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Kitchen Renovation Segment ID: 8o09u89cdu6k See how to use Relevant Audience segments in different DSPs
			Home and Garden - Roof or Insulation Renovation	2 332	in 31 days
Home and Garden - Roof or Insulation Renovation fi People who are interested in renovating the roof of their house. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Roof or Insulation Renovation Segment ID: 8obcxnhb9wn4 See how to use Relevant Audience segments in different DSPs
			Home and Garden - Snow Removal	2 836 585	in 31 days
Home and Garden - Snow Removal fi People who live in houses or are interested in gardening and hence are likely to have snow work to be done. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Snow Removal Segment ID: 8np6rqs3byv5 See how to use Relevant Audience segments in different DSPs
			Intent - Parents of Young Children (Lookalike)	3 038 797	in 31 days
Intent - Parents of Young Children (Lookalike) fi People who are browsing babies', toddlers' or children's accessories or clothes. Segment modelling is based on net browsing data. Segment name in DSPs: Relevant Audience - FI - Intent - Parents of Young Children (Lookalike) Segment ID: 8m5tvrrze88j See how to use Relevant Audience segments in different DSPs
			Personal Finance - Insurance	1 022	in 31 days
Personal Finance - Insurance fi People who are interested in home, car or travel insurance. Segment is based on net browsing content. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance - Insurance Segment ID: 8n2z2r7r2fkv See how to use Relevant Audience segments in different DSPs
			Personal Finance - Life or Health Insurance	1 699	in 90 days
Personal Finance - Life or Health Insurance fi People who are interested in life or health insurance and browsing information related to it. Segment is based on net browsing content. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Personal Finance - Life or Health Insurance Segment ID: 8m5z8ryst8s5 See how to use Relevant Audience segments in different DSPs
			Personal Finance and Economy	959 953	in 31 days
Personal Finance and Economy fi People interested in personal loans, savings or credits. Segment is based on net browsing content as well as on modelling based on online panelists' responses. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance and Economy Segment ID: 8mrsq3eptpqv See how to use Relevant Audience segments in different DSPs
			Personal Finance and Economy and Insurance	960 909	in 31 days
Personal Finance and Economy and Insurance fi Audience who is interested in insurance (home, car or travel) or personal finance (loans, credit, savings). Segment is based on net browsing content and modelling based on online panelists' responses. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance and Economy and Insurance Segment ID: 8mgsvopuwqv0 See how to use Relevant Audience segments in different DSPs
			Pets	2 301 912	in 31 days
Pets fi Pet owners: cats. dogs birds, fish or horses. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets Segment ID: 8n2vlx83mf6x See how to use Relevant Audience segments in different DSPs
			Pets - Birds	27 823	in 31 days
Pets - Birds fi Bird owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Birds Segment ID: 8neyxr2xykfe See how to use Relevant Audience segments in different DSPs
			Pets - Cats	739 330	in 31 days
Pets - Cats fi Cat owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Cats Segment ID: 8o0960siktp4 See how to use Relevant Audience segments in different DSPs
			Pets - Dogs	1 004 362	in 31 days
Pets - Dogs fi Dog owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Dogs Segment ID: 8mgpeucdedf2 See how to use Relevant Audience segments in different DSPs
			Pets - FishNEW!	56 674	in 31 days
Pets - Fish fi Fish owners. Segment modeling is based on net panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Fish Segment ID: 8neyxr2xykfg See how to use Relevant Audience segments in different DSPs
			Real Estate - Apartments	5 607 323	in 31 days
Real Estate - Apartments fi Households who live in apartments, either own or rented. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Apartments Segment ID: 8o0991xmmsq2 See how to use Relevant Audience segments in different DSPs
			Real Estate - Home Owners	3 587 849	in 31 days
Real Estate - Home Owners fi Home owners (either house or apartment). Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners Segment ID: 8omfdy6mx20p See how to use Relevant Audience segments in different DSPs
			Real Estate - Home Owners - Town Houses or Farm Houses	577 156	in 31 days
Real Estate - Home Owners - Town Houses or Farm Houses fi Town house or Farm house home owners Segment modeling is based on online panelists' responses. (omakotitaloasujat) Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners - Town Houses or Farm Houses Segment ID: 8o1285e8v94f See how to use Relevant Audience segments in different DSPs
			Real Estate - Interested in Selling or Buying Home	551 167	in 31 days
Real Estate - Interested in Selling or Buying Home fi People who are browsing sites or articles of buying or selling homes. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Real Estate - Interested in Selling or Buying Home Segment ID: 8mhe3no5icwf See how to use Relevant Audience segments in different DSPs
			Real Estate - Moving	282 872	in 15 days
Real Estate - Moving fi People who are moving. The segment modelling is based on visitors of movers' checklist site. Segment name in DSPs: Relevant Audience - FI - Real Estate - Moving Segment ID: 8ljqmfmz8aiv See how to use Relevant Audience segments in different DSPs
			Real Estate - Rented Flat or House	3 838 858	in 31 days
Real Estate - Rented Flat or House fi Households living in rented properties. Segment modeling is based ononline panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Rented Flat or House Segment ID: 8obcafblh3qh See how to use Relevant Audience segments in different DSPs
			Real Estate - Summer Cottages	404 792	in 31 days
Real Estate - Summer Cottages fi People who regularly browse sites or articles of summer cottages. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Real Estate - Summer Cottages Segment ID: 8mgynwdbyp6h See how to use Relevant Audience segments in different DSPs
			Real Estate - Town Houses and Farm Houses	1 638 141	in 31 days
Real Estate - Town Houses and Farm Houses fi People living in town houses or farm houses - either own or rented. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Real Estate - Town Houses and Farm Houses Segment ID: 8o0991xmmsq1 See how to use Relevant Audience segments in different DSPs
			Sports - Football Parents	70 693	in 45 days
Sports - Football Parents fi Families with children whose hobby is football. Segment is a combination of modeled football and parenting segments. Segment name in DSPs: Relevant Audience - FI - Sports - Football Parents Segment ID: 8ljnypjswrgm See how to use Relevant Audience segments in different DSPs
interests & entertainment
			Name	Audience
			Content Channel - Active Mobile Users	450 401	in 31 days
Content Channel - Active Mobile Users fi interest People who browse with mobile devices minimum of 3 times a day on average Segment name in DSPs: Relevant Audience - FI - Content Channel - Active Mobile Users Segment ID: 8mh2hsjdaeuc See how to use Relevant Audience segments in different DSPs
			Content Channel - Social Media and Blogs	87 596	in 45 days
Content Channel - Social Media and Blogs fi Regular followers of blogs. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Content Channel - Social Media and Blogs Segment ID: 8mh7vpp3wzpr See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Cinema Visitors	3	in 31 days
Events and Attractions - Cinema Visitors fi Audience who has visited Finnkino site at least 2 times during last month. Segment name in DSPs: Relevant Audience - FI - Events and Attractions - Cinema Visitors Segment ID: 8n3m1slrwh7t See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Graduation from High School	305 424	in 31 days
Events and Attractions - Graduation from High School fi People who are browsing articles of matriculation exam results or planning graduation celebrations. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Events and Attractions - Graduation from High School Segment ID: 8ljpazz4ivjf See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Live Music and Festivals and Gigs	670 511	in 31 days
Events and Attractions - Live Music and Festivals and Gigs fi People who are browsing event sites of live music, gigs or festivals. Segment modeling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Events and Attractions - Live Music and Festivals and Gigs Segment ID: 8om8zizjefno See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Rally	308 761	in 31 days
Events and Attractions - Rally fi Rally audience who is browsing Rally-sites. Segment modeling is based on rally site visitors. Segment name in DSPs: Relevant Audience - FI - Events and Attractions - Rally Segment ID: 8o02sh9e3rmm See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Weddings	304 415	in 31 days
Events and Attractions - Weddings fi People who are actively browsing wedding related sites and articles. Segment is based on net browsing content as well as lookalike modeling based on site browsing. Segment name in DSPs: Relevant Audience - FI - Events and Attractions - Weddings Segment ID: 8mgynwdbyp6j See how to use Relevant Audience segments in different DSPs
			Fine Art - Theater, Opera, Arts and Culture	978 506	in 31 days
Fine Art - Theater, Opera, Arts and Culture fi People who are enthusiastic of art museums, theater, classical music and culture. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Fine Art - Theater Opera Art and Culture Segment ID: 8m5ny3pk3qzv See how to use Relevant Audience segments in different DSPs
			Food and Drink - Fast Food Lovers	1 197 374	in 31 days
Food and Drink - Fast Food Lovers fi People who eat fast food weekly. Segment modeling is based on online panelists' responses Segment name in DSPs: Relevant Audience - FI - Food and Drink - Fast Food Lovers Segment ID: 8nevhfymdddk See how to use Relevant Audience segments in different DSPs
			Healthy Living - Contact Lenses	28 719	in 31 days
Healthy Living - Contact Lenses fi People who use contact lenses. Segment is a combination of both net browsing content and segment modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Contact Lenses Segment ID: 8luubzw86h9u See how to use Relevant Audience segments in different DSPs
			Healthy Living - Eye Glasses	2 905 215	in 31 days
Healthy Living - Eye Glasses fi People who wear eye glasses. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Eye Glasses Segment ID: 8n3f3xhu3wsn See how to use Relevant Audience segments in different DSPs
			Healthy Living - Eye Glasses and Contact Lenses	889 140	in 31 days
Healthy Living - Eye Glasses and Contact Lenses fi People who use both contact lenses and eye-glasses, Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Eye Glasses and Contact Lenses Segment ID: 8m5xfityrje0 See how to use Relevant Audience segments in different DSPs
			Healthy Living - Fitness and Exercise	2 127 034	in 31 days
Healthy Living - Fitness and Exercise fi Fitness and Exercise oriented people. Segment is based on net browsing content as well as on modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Fitness and Exercise Segment ID: 8n2yggjr6fmj See how to use Relevant Audience segments in different DSPs
			Healthy Living - Health and Wellbeing	1 504 883	in 31 days
Healthy Living - Health and Wellbeing fi People into health, fitness, wellbeing, diets and treatments. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Health and Wellbeing Segment ID: 8om8pk0qwrh7 See how to use Relevant Audience segments in different DSPs
			Healthy Living - Organic and Sustainable Development	892 846	in 31 days
Healthy Living - Organic and Sustainable Development fi This group is specially interested in organic products and environment. Segment modellimg is based on site browsing content. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Organic and Sustainable Development Segment ID: 8m5oqgyw53l3 See how to use Relevant Audience segments in different DSPs
			Healthy Living - Relationships	610 974	in 31 days
Healthy Living - Relationships fi People who browse sites or articles of relationships . Segment modelling is based on net browsing content. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Healthy Living - Relationships Segment ID: 8n3ngehqgt9y See how to use Relevant Audience segments in different DSPs
			Healthy Living - Smokers	1 997 525	in 31 days
Healthy Living - Smokers fi People who smoke or are planning to quit. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Smokers Segment ID: 8omfdy6mx20v See how to use Relevant Audience segments in different DSPs
			Healthy Living - Smokers Wanting to Quit	65 244	in 31 days
Healthy Living - Smokers Wanting to Quit fi People who are willing to stop smoking. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Smokers Wanting to Quit Segment ID: 8np63d0cnudr See how to use Relevant Audience segments in different DSPs
			Healthy Living - Weightloss	242 029	in 31 days
Healthy Living - Weightloss fi People who are watching their weight. Segment is based on browsing content as well as modeling based on site content browsing. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Weightloss Segment ID: 8mgrtw9d5jvu See how to use Relevant Audience segments in different DSPs
			Hobbies and Interests - Boaters	330 844	in 31 days
Hobbies and Interests - Boaters fi Boaters segment is based on people browsing boat sites or weather forecasts for boaters as well as mobeling of based on the site visitors. Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Boaters Segment ID: 8ob0cyyyvsyg See how to use Relevant Audience segments in different DSPs
			Hobbies and Interests - Books and Literature	946 783	in 31 days
Hobbies and Interests - Books and Literature fi People who are interested in books and literature. Segment is based on net browsing content and modeling based on site content.who are interested in books and literature. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Books and Literature Segment ID: 8obcr2y16bmp See how to use Relevant Audience segments in different DSPs
			Hobbies and Interests - Cameras and Photography	611 431	in 31 days
Hobbies and Interests - Cameras and Photography fi People who are interested in photography and cameras. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Cameras and Photography Segment ID: 8obcafblh3ql See how to use Relevant Audience segments in different DSPs
			Hobbies and Interests - Fishing	616 205	in 31 days
Hobbies and Interests - Fishing fi Fishing segment is modeled based on net browsing content as well as online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Fishing Segment ID: 8mgylm4h2fjy See how to use Relevant Audience segments in different DSPs
			Hobbies and Interests - Handcrafts	730 232	in 31 days
Hobbies and Interests - Handcrafts fi People whose hobby is handcrafts, such as knitting, crocheting, felting etc. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Handcrafts Segment ID: 8m5z8ryst8s3 See how to use Relevant Audience segments in different DSPs
			Hobbies and Interests - Science and Discovery	1 962 378	in 31 days
Hobbies and Interests - Science and Discovery fi People who are particularly interested in science and discovery. Segment is based on site content crowsing. Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Science and Discovery Segment ID: 8o096w7ic2ub See how to use Relevant Audience segments in different DSPs
			Lifestyle - Entertainment LoverNEW!	3 716 782	in 31 days
Lifestyle - Entertainment Lover fi The ones who love social life and entertainment events. Combination of entertainment segments. Segment name in DSPs: Relevant Audience - FI - Lifestyle - Entertainment Lover Segment ID: 8nf4hl83byld See how to use Relevant Audience segments in different DSPs
			Music and Audio	941 251	in 31 days
Music and Audio fi Music lovers, the ones that love to listen music, go to gigs or even create music. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Music and Audio Segment ID: 8om8pk0qwrh8 See how to use Relevant Audience segments in different DSPs
			Music and Audio - Modern Pop Music Listeners	291 906	in 31 days
Music and Audio - Modern Pop Music Listeners fi This audience lilkes to listen to music radio that plays traditional pop music. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Music and Audio - Modern Pop Music Listeners Segment ID: 8nep5bx2vy5q See how to use Relevant Audience segments in different DSPs
			Music and Audio - Rock Music Listeners	442 493	in 31 days
Music and Audio - Rock Music Listeners fi The Audience who listens to rock music and browses news of rock musicians, rock concerts and reviews. Segment is based on net browsing on rock music sites. Segment name in DSPs: Relevant Audience - FI - Music and Audio - Rock Music Listeners Segment ID: 8msiyetnews3 See how to use Relevant Audience segments in different DSPs
			Music and Audio - Traditional Pop Music Listeners	112 096	in 31 days
Music and Audio - Traditional Pop Music Listeners fi This audience lilkes to listen to music radio that plays traditional pop music. Segment is based on listeners on music sites. Segment name in DSPs: Relevant Audience - FI - Music and Audio - Traditional Pop Music Listeners Segment ID: 8nep5bx2vy5p See how to use Relevant Audience segments in different DSPs
			News and Politics	4 779 602	in 31 days
News and Politics fi People who actively follow news and politics. Segment is based on site content browsing. Segment name in DSPs: Relevant Audience - FI - News and Politics Segment ID: 8mgrrz20tiuy See how to use Relevant Audience segments in different DSPs
			Pets	2 301 912	in 31 days
Pets fi Pet owners: cats. dogs birds, fish or horses. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets Segment ID: 8n2vlx83mf6x See how to use Relevant Audience segments in different DSPs
			Pets - Birds	27 823	in 31 days
Pets - Birds fi Bird owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Birds Segment ID: 8neyxr2xykfe See how to use Relevant Audience segments in different DSPs
			Pets - Cats	739 330	in 31 days
Pets - Cats fi Cat owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Cats Segment ID: 8o0960siktp4 See how to use Relevant Audience segments in different DSPs
			Pets - Dogs	1 004 362	in 31 days
Pets - Dogs fi Dog owners. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Dogs Segment ID: 8mgpeucdedf2 See how to use Relevant Audience segments in different DSPs
			Pets - FishNEW!	56 674	in 31 days
Pets - Fish fi Fish owners. Segment modeling is based on net panelists' responses. Segment name in DSPs: Relevant Audience - FI - Pets - Fish Segment ID: 8neyxr2xykfg See how to use Relevant Audience segments in different DSPs
			Pop Culture - Celebrities and Pop Culture	2 476 469	in 31 days
Pop Culture - Celebrities and Pop Culture fi Reach the ones that love pop, entertainment and stars. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Celebrities and Pop Culture Segment ID: 8ob5lzk59vgr See how to use Relevant Audience segments in different DSPs
			Pop Culture - Films and Pop Art	856 455	in 31 days
Pop Culture - Films and Pop Art fi People who follow popular art and films. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Films and Pop Art Segment ID: 8mguu1xhl84e See how to use Relevant Audience segments in different DSPs
			Pop Culture - Finnish TV Series	33 647	in 31 days
Pop Culture - Finnish TV Series fi Audience who is interested in Finnish TV-series. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Finnish TV Series Segment ID: 8nejzxo57haf See how to use Relevant Audience segments in different DSPs
			Pop Culture - Popular Films	9 156	in 31 days
Pop Culture - Popular Films fi People who are interested in blockbuster movies. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Popular Films Segment ID: 8msdsvuc3ri8 See how to use Relevant Audience segments in different DSPs
			Pop Culture - Quality Films	309 873	in 31 days
Pop Culture - Quality Films fi Audience who is interested in quality films of last decades. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Quality Films Segment ID: 8nejzxo57h8p See how to use Relevant Audience segments in different DSPs
			Pop Culture - Quality Series and Documents	25 940	in 31 days
Pop Culture - Quality Series and Documents fi Audience who likes to follow quality TV-series or documents. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Quality Series and Documents Segment ID: 8n3gwfbrag06 See how to use Relevant Audience segments in different DSPs
			Pop Culture - Reality TVNEW!	834 906	in 31 days
Pop Culture - Reality TV fi Audience who likes to follow reality TV. Segment is based on net browsing content and modeling based on browsing content. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Reality TV Segment ID: 8nejzxo57h8x See how to use Relevant Audience segments in different DSPs
			Pop Culture - Streaming and VOD Services	609 040	in 31 days
Pop Culture - Streaming and VOD Services fi Segment modelling is based on people who browse and follow articles of video on demand and streaming services. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Streaming and VOD Services Segment ID: 8msdsvuc3ri7 See how to use Relevant Audience segments in different DSPs
			Pop Culture - TV ViewersNEW!	867 676	in 31 days
Pop Culture - TV Viewers fi The Audience that follows TV-program sites regularly. Segment name in DSPs: Relevant Audience - FI - Pop Culture - TV Viewers Segment ID: 8nep5bx2vy5r See how to use Relevant Audience segments in different DSPs
			Shopping - Early Adopters	1 462 390	in 31 days
Shopping - Early Adopters fi People who are keen on trying the new gadgets and things among the first ones. The segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Shopping - Early Adopters Segment ID: 8nq4srw2zixw See how to use Relevant Audience segments in different DSPs
			Sports - Active Outdoors and Nature	2 146 296	in 31 days
Sports - Active Outdoors and Nature fi People into hiking and nature or other outdoor activities. Segment is based on net browsing content and combination of modeled segments of outdoor activities. Segment name in DSPs: Relevant Audience - FI - Sports - Active Outdoors and Nature Segment ID: 8o02av8kt2j4 See how to use Relevant Audience segments in different DSPs
			Sports - Basketball Fans	31 920	in 31 days
Sports - Basketball Fans fi People who actively follow basket ball news. Segment is based on browsing content and modeling is based on online panelist's responses. Segment name in DSPs: Relevant Audience - FI - Sports - Basketball Fans Segment ID: 8luypy2h7pyc See how to use Relevant Audience segments in different DSPs
			Sports - Cross Country Skiing	604 019	in 31 days
Sports - Cross Country Skiing fi People whose hobby is cross country skiing. This segment is based on net browsing content and modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Cross Country Skiing Segment ID: 8obcp03r4ldz See how to use Relevant Audience segments in different DSPs
			Sports - Cycling	1 092 346	in 31 days
Sports - Cycling fi People whose hobby is cycling. Segment is based on browsing content and modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Cycling Segment ID: 8ljor713tbvf See how to use Relevant Audience segments in different DSPs
			Sports - Downhill Skiers	499 997	in 31 days
Sports - Downhill Skiers fi People whose hobby is downhill skiing. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Downhill Skiers Segment ID: 8omfsjhfasbw See how to use Relevant Audience segments in different DSPs
			Sports - E-Sports	31 377	in 31 days
Sports - E-Sports fi People whose hobby or interest is e-sports. This segment modelling is based on e-sport site visitors. Segment name in DSPs: Relevant Audience - FI - Sports - E-Sports Segment ID: 8netlyjfv4c7 See how to use Relevant Audience segments in different DSPs
			Sports - Endurance Sports	4 710 917	in 31 days
Sports - Endurance Sports fi People whose hobby is endurance sport (jogging, marathon, orienteering etc.). Segment is a combination of segments. Segment name in DSPs: Relevant Audience - FI - Sports - Endurance Sports Segment ID: 8ljor713tbvg See how to use Relevant Audience segments in different DSPs
			Sports - Floorball Players	35 766	in 31 days
Sports - Floorball Players fi Floorball players. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Floorball Players Segment ID: 8m5skgmczh2z See how to use Relevant Audience segments in different DSPs
			Sports - Football Fans	210 053	in 31 days
Sports - Football Fans fi People browsing football news. Segment is based on browsing behaviour as well as modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Football Fans Segment ID: 8luw588o0gj6 See how to use Relevant Audience segments in different DSPs
			Sports - Football Parents	70 693	in 45 days
Sports - Football Parents fi Families with children whose hobby is football. Segment is a combination of modeled football and parenting segments. Segment name in DSPs: Relevant Audience - FI - Sports - Football Parents Segment ID: 8ljnypjswrgm See how to use Relevant Audience segments in different DSPs
			Sports - Football Players	102 709	in 31 days
Sports - Football Players fi Football players. Segment is modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Football Players Segment ID: 8np6k1si82b6 See how to use Relevant Audience segments in different DSPs
			Sports - Football Premier League	1 032	in 45 days
Sports - Football Premier League fi People who actively follow football premier league. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Football Premier League Segment ID: 8m61awq51ixc See how to use Relevant Audience segments in different DSPs
			Sports - Football Veikkausliiga	21 332	in 31 days
Sports - Football Veikkausliiga fi People who actively follow football finnish league Veikkausliiga. Segment is based on net browsing content as well as modeling based on net browsing. Segment name in DSPs: Relevant Audience - FI - Sports - Football Veikkausliiga Segment ID: 8nfa49mk7jbo See how to use Relevant Audience segments in different DSPs
			Sports - Formula 1	464 014	in 31 days
Sports - Formula 1 fi People who actively browse Formula 1 news. Segment is based on net browsing content as well as modeling based on browsing content.. Segment name in DSPs: Relevant Audience - FI - Sports - Formula 1 Segment ID: 8luy7d0selwy See how to use Relevant Audience segments in different DSPs
			Sports - Golf Players	210 050	in 45 days
Sports - Golf Players fi With this audience you reach Golf players. Based on people who browse for golf sites. Segment name in DSPs: Relevant Audience - FI - Sports - Golf Players Segment ID: 8nzx9flthysi See how to use Relevant Audience segments in different DSPs
			Sports - Group Exercise or Gym	870 652	in 31 days
Sports - Group Exercise or Gym fi People who go to group exercise activities or to gym. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Group Exercise or Gym Segment ID: 8mh2cam578ka See how to use Relevant Audience segments in different DSPs
			Sports - Horse Riding	451 790	in 31 days
Sports - Horse Riding fi People whose hobby is horse riding. Segment modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Horse Riding Segment ID: 8luw588o0gj9 See how to use Relevant Audience segments in different DSPs
			Sports - Horseracing	519 888	in 31 days
Sports - Horseracing fi People who follow horse racing competitions. Segment is based on net browsing content or modeling based on netbrowsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Horseracing Segment ID: 8luw588o0gja See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Fans	274 221	in 31 days
Sports - Ice Hockey Fans fi Finnish dedicated ice-hockey fans who follow SM-Liiga, NHL, KHL or World Championships, browse for ice-hockey sites several times a month or listen to matches in net radio. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans Segment ID: 8obcr2y16bmh See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Liiga	1 256	in 31 days
Sports - Ice Hockey Liiga fi Finnish dedicated ice hockey fans who browse ice-hockey SM-Liiga sites or results several times a month or listen to matches in net radio. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Liiga Segment ID: 8mh7ujo8q3du See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey NHL	294 167	in 31 days
Sports - Ice Hockey NHL fi People who actively follow NHL-hockey. Segment is based on net browsing content as well as lookalike modeling. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey NHL Segment ID: 8mh4euxksr8u See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Players	42 406	in 31 days
Sports - Ice Hockey Players fi People who play ice hockey as a hobby. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Players Segment ID: 8obcp03r4le2 See how to use Relevant Audience segments in different DSPs
			Sports - Jogging and Marathons	1 546 100	in 31 days
Sports - Jogging and Marathons fi People who jog or run as a hobby. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Jogging or Marathons Segment ID: 8mgvnzo040eq See how to use Relevant Audience segments in different DSPs
			Sports - Martial Arts	21 206	in 31 days
Sports - Martial Arts fi People whose hobby is martial arts, such us (fitness) boxing, judo, karate, ju-jutsu etc. Segment modeling is based on online panelist's responses. Segment name in DSPs: Relevant Audience - FI - Sports - Martial Arts Segment ID: 8m5z8ryst8s1 See how to use Relevant Audience segments in different DSPs
			Sports - Orienteering	4 708 824	in 31 days
Sports - Orienteering fi People whose hobby is orienteering. This segment is based on kestävyysurheilu.fi -data (site of endurance sport) Segment name in DSPs: Relevant Audience - FI - Sports - Orienteering Segment ID: 8mgy1siq7ak6 See how to use Relevant Audience segments in different DSPs
			Sports - Sport Followers	3 079 040	in 31 days
Sports - Sport Followers fi People who love to follow sport media, popular teams and athletes. Segment is a combination of sport follower segmets. Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers Segment ID: 8om8pk0qwrh9 See how to use Relevant Audience segments in different DSPs
			Sports - Sport Followers with High or Medium Income	592 100	in 31 days
Sports - Sport Followers with High or Medium Income fi People who love to follow sport media, popular teams and athletes and whose household income is minimum of 45000 euros. Based is a combination of segments. Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers with Medium or High Income Segment ID: 8lur28ytjap8 See how to use Relevant Audience segments in different DSPs
			Sports - Tennis	45 331	in 31 days
Sports - Tennis fi Audience that is specifically interested in tennis Segment name in DSPs: Relevant Audience - FI - Sports - Tennis Segment ID: 8n3mdtpzunk0 See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - High (3-6 h a week)	1 397 009	in 31 days
Sports - Training Activity - High (3-6 h a week) fi People who do sports from 3 to 6 hours a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - High (3-6 h a week) Segment ID: 8o17wb0ojvhm See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - Minor (1-2 h a week)	1 443 646	in 31 days
Sports - Training Activity - Minor (1-2 h a week) fi People who do sports 1-2 hours a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - Minor (1-2 h a week) Segment ID: 8nq4srw2zixu See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - None	1 387 836	in 31 days
Sports - Training Activity - None fi People who do sports less than 1 hour a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - None Segment ID: 8nf1p5p6loas See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - Very High (more than 7 h a week)	864 181	in 31 days
Sports - Training Activity - Very High (more than 7 h a week) fi People who do sports more than 7 hours a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - Very High (more than 7 h a week) Segment ID: 8ocazr7yngsz See how to use Relevant Audience segments in different DSPs
			Style and Fashion - Beauty and Fashion	624 676	in 31 days
Style and Fashion - Beauty and Fashion fi People for whom beauty and fashion is essential. Segment is based on browsing content as well as lookalike modeling. Segment name in DSPs: Relevant Audience - FI - Style and Fashion - Beauty and Fashion Segment ID: 8nozex5c85za See how to use Relevant Audience segments in different DSPs
			Style and Fashion - Cosmetics Perfumes and Hair & Cosmetic Care	372 066	in 31 days
Style and Fashion - Cosmetics Perfumes and Hair & Cosmetic Care fi People who actively follow beauty, cosmetics, hair care, skin care or perfume related articles. Segment is based on net browsing content and on modeling based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Style and Fashion - Cosmetics Perfumes and Hair & Cosmetic Care Segment ID: 8mh3cpftqlc2 See how to use Relevant Audience segments in different DSPs
			Style and Fashion - Fashion Trends	740 481	in 31 days
Style and Fashion - Fashion Trends fi People interested in style and fashion into a stage they can be regarded as trend setters. Segment is based on browsing content as well as lookalike modeling. Segment name in DSPs: Relevant Audience - FI - Style and Fashion - Fashion Trends Segment ID: 8nozex5c85zd See how to use Relevant Audience segments in different DSPs
			Style and Fashion - Fitness and Fashion	701 465	in 31 days
Style and Fashion - Fitness and Fashion fi People who love exercising indoors or outdoors and are into style and fashion Segment name in DSPs: Relevant Audience - FI - Style and Fashion - Fitness and Fashion Segment ID: 8obccm2cwiyx See how to use Relevant Audience segments in different DSPs
			Style and Fashion General	1 152 522	in 31 days
Style and Fashion General fi This audience is into style, fashion and trends. Segment is a combination of style and fashion segments. Segment name in DSPs: Relevant Audience - FI - Style and Fashion General Segment ID: 8mruh3xhrvsn See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Computers	1 823 326	in 31 days
Technology and Computing - Computers fi Audience who follows the field of information technology. Segment modeling is based on online panelists' responses as well as on net browsing content. Segment name in DSPs: Relevant Audience - FI - Technology and Computing - Computers Segment ID: 8o02ify9fua5 See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Computers and Games	2 725 032	in 31 days
Technology and Computing - Computers and Games fi This audience includes all who are interested in technology gadgets, IT or console or PC games. Segment is a combination of technology and gaming segments. Segment name in DSPs: Relevant Audience - FI - Technology and Computing - Computers and Games Segment ID: 8mruh3xhrvsh See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Mobile	489 348	in 31 days
Technology and Computing - Mobile fi People who often browse sites and articles of mobile technology. Segment name in DSPs: Relevant Audience - FI - Technology and Computing - Mobile Segment ID: 8luzcylz8uci See how to use Relevant Audience segments in different DSPs
			Technology and Computing - Video Imaging and Photos	277 998	in 31 days
Technology and Computing - Video Imaging and Photos fi This audience is interested in photo & video tech, editing software and sharing digital photos & videos. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Technology and Computing - Video Imaging and Photos Segment ID: 8o09donjwxap See how to use Relevant Audience segments in different DSPs
			Travel - Ski Tourists in Finland	40 492	in 31 days
Travel - Ski Tourists in Finland fi People browsing weather of Finnish ski resorts. Segment name in DSPs: Relevant Audience - FI - Travel - Ski Tourists in Finland Segment ID: 8nzxgih0b9y8 See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - All Inclusive Resort	1 680 059	in 31 days
Travel - Type of Holiday - All Inclusive Resort fi Travelers who are interested in all inclusive -holidays. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - All Inclusive Resort Segment ID: 8msc09bp5ast See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Beach Holiday	2 667 476	in 31 days
Travel - Type of Holiday - Beach Holiday fi Travelers who are interested in beach holidays. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Beach Holiday Segment ID: 8msc09bp5asu See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Camping/Caravanning	650 374	in 31 days
Travel - Type of Holiday - Camping/Caravanning fi Travelers who like camping or caravan trips. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Camping/Caravanning Segment ID: 8nei78pe3ofg See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Charter/Package	1 677 145	in 31 days
Travel - Type of Holiday - Charter/Package fi Travelers who are interested in charter or package trips. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Charter/Package Segment ID: 8n3f3xhu3wsp See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - City Break	2 673 977	in 31 days
Travel - Type of Holiday - City Break fi Travelers who are interested in City breaks. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - City Break Segment ID: 8msc09bp5asv See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Cooking Excursions	18 493	in 31 days
Travel - Type of Holiday - Cooking Excursions fi Travelers who are interested in cooking excursions. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Cooking Excursions Segment ID: 8npzw7eui3yi See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Cruises	2 639 073	in 31 days
Travel - Type of Holiday - Cruises fi Travelers who are interested in cruises. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Cruises Segment ID: 8nei78pe3ofh See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Golf Travelers	33 303	in 31 days
Travel - Type of Holiday - Golf Travelers fi Golf players who are interested in golf destinations or golf holidays in general. Segment modeling is based on online panelists' responses and on golf site browsing. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Golf Travelers Segment ID: 8mh3jnwmw2as See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Long Weekend Getaways	2 618 537	in 31 days
Travel - Type of Holiday - Long Weekend Getaways fi Travelers who like to do long weekend getaways. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Long Weekend Getaways Segment ID: 8msc7l6lxckk See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Nature	1 863 277	in 31 days
Travel - Type of Holiday - Nature fi Travelers who like to visit nature attractions on their holidays.. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Nature Segment ID: 8mh943n3nyfc See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Shopping Excursions	1 405 839	in 31 days
Travel - Type of Holiday - Shopping Excursions fi Travelers who are interested in shopping excursions. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Shopping Excursions Segment ID: 8mh8wwcuedr2 See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Ski/Snowboard Winter Outings	383 876	in 31 days
Travel - Type of Holiday - Ski/Snowboard Winter Outings fi Travelers who are interested in ski winter outings. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Ski/Snowboard Winter Outings Segment ID: 8mh8wwcuedr3 See how to use Relevant Audience segments in different DSPs
			Video Gaming - PC and Console Games	1 517 520	in 31 days
Video Gaming - PC and Console Games fi People who play console games, casual online games and are keen on game technology. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Video Gaming - PC and Console Games Segment ID: 8ob5lzk59vgs See how to use Relevant Audience segments in different DSPs
new & seasonal
			Name	Audience
			Business and Finance - B2B Decision Makers	2 193 997	in 31 days
Business and Finance - B2B Decision Makers fi B to B decision makers. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - B2B Decision Makers Segment ID: 8np63d0cnudm See how to use Relevant Audience segments in different DSPs
			Business and Finance - Field of Expertise - Hospitality and Tourism	206 650	in 31 days
Business and Finance - Field of Expertise - Hospitality and Tourism fi People whose expertise is in field of hospitality or tourism. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Field of Expertise - Hospitality and Tourism Segment ID: 8nf3g4oo1pev See how to use Relevant Audience segments in different DSPs
			Business and Finance - Interested in Agricultural and Forestry MachineryNEW!	458 986	in 31 days
Business and Finance - Interested in Agricultural and Forestry Machinery fi People who are interested in agricultural or forestry machinery. Segment modelling is based on Koneviesti site visitors. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Agricultural and Forestry Machinery Segment ID: 8n4awsv4u9c2 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Position in a Company - Restaurant Workers	134 925	in 31 days
Business and Finance - Position in a Company - Restaurant Workers fi People who work in restaurants. Segment is modeled based on the browsing data of magazine of restaurant professionals. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Position in a Company - Restaurant Workers Segment ID: 8oc8q4xwz2a2 See how to use Relevant Audience segments in different DSPs
			Events and Attractions - Cinema Visitors	3	in 31 days
Events and Attractions - Cinema Visitors fi Audience who has visited Finnkino site at least 2 times during last month. Segment name in DSPs: Relevant Audience - FI - Events and Attractions - Cinema Visitors Segment ID: 8n3m1slrwh7t See how to use Relevant Audience segments in different DSPs
			Food and Drink - Fast Food Lovers	1 197 374	in 31 days
Food and Drink - Fast Food Lovers fi People who eat fast food weekly. Segment modeling is based on online panelists' responses Segment name in DSPs: Relevant Audience - FI - Food and Drink - Fast Food Lovers Segment ID: 8nevhfymdddk See how to use Relevant Audience segments in different DSPs
			Food and Drink - Non-alcoholic Beer	308 432	in 31 days
Food and Drink - Non-alcoholic Beer fi Find the audience who is interested in non-alcoholic beer. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Non-alcoholic Beer Segment ID: 8nq17mnirftp See how to use Relevant Audience segments in different DSPs
			Food and Drink - Vegetarian	194 062	in 31 days
Food and Drink - Vegetarian fi People who are interested in vegetarian or vegan food. Segment is based on net browsing content as well as modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Food and Drink - Vegetarian Segment ID: 8obcafblh3qk See how to use Relevant Audience segments in different DSPs
			Home and Garden - Home Improvement General	1 651 817	in 31 days
Home and Garden - Home Improvement General fi This audience includes all who are interested in home improvement, DIY or interior decorating. Segment is a combination of home improvement segments. Segment name in DSPs: Relevant Audience - FI - Home and Garden - Home Improvement General Segment ID: 8n2xkn4bcb79 See how to use Relevant Audience segments in different DSPs
			Intent - Automotive	197 640	in 45 days
Intent - Automotive fi People who are interested in buying a car. Segment is based on Autot1.fi -data. Segment name in DSPs: Relevant Audience - FI - Intent - Automotive Segment ID: 8ljlrfqo3dqu See how to use Relevant Audience segments in different DSPs
			Intent - Smart Watches (Lookalike)NEW!	24 410	in 31 days
Intent - Smart Watches (Lookalike) fi People who are interested in buying smart watches. Segment modelling is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Intent - Smart Watches (Lookalike) Segment ID: 8nfcighhvfk2 See how to use Relevant Audience segments in different DSPs
			Intent - Travel Vehicles and Caravans (Lookalike)	210 674	in 31 days
Intent - Travel Vehicles and Caravans (Lookalike) fi People who are interested in buying travel vehicles or caravans. Segment modelling is based on Auto1 data. Segment name in DSPs: Relevant Audience - FI - Intent - Travel Vehicles and Caravans (Lookalike) Segment ID: 8o1kf26wjxj3 See how to use Relevant Audience segments in different DSPs
			Personal Finance and Economy and Insurance	960 909	in 31 days
Personal Finance and Economy and Insurance fi Audience who is interested in insurance (home, car or travel) or personal finance (loans, credit, savings). Segment is based on net browsing content and modelling based on online panelists' responses. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Personal Finance and Economy and Insurance Segment ID: 8mgsvopuwqv0 See how to use Relevant Audience segments in different DSPs
			Pop Culture - Streaming and VOD Services	609 040	in 31 days
Pop Culture - Streaming and VOD Services fi Segment modelling is based on people who browse and follow articles of video on demand and streaming services. Segment name in DSPs: Relevant Audience - FI - Pop Culture - Streaming and VOD Services Segment ID: 8msdsvuc3ri7 See how to use Relevant Audience segments in different DSPs
			Real Estate - Forest Owners	308 503	in 31 days
Real Estate - Forest Owners fi People who follow particularly forest -related sites. Segment is based on net browising content as well as modelling based on Viestimedia-sites. Segment name in DSPs: Relevant Audience - FI - Real Estate - Forest Owners Segment ID: 8m5uw1rmv7hn See how to use Relevant Audience segments in different DSPs
			Shopping - Online Shoppers - Travel and Hotels	108 903	in 31 days
Shopping - Online Shoppers - Travel and Hotels fi People who book travel tickets or hotels online. The segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Shopping - Online Shoppers - Travel and Hotels Segment ID: 8nqd9mpdhxa9 See how to use Relevant Audience segments in different DSPs
			Travel - Tourism in Finland	623 173	in 31 days
Travel - Tourism in Finland fi Audience who are interested areas outside their home area in Finland. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Travel - Tourism in Finland Segment ID: 8mgynwdbyp6i See how to use Relevant Audience segments in different DSPs
sports & health
			Name	Audience
			Healthy Living - Contact Lenses	28 719	in 31 days
Healthy Living - Contact Lenses fi People who use contact lenses. Segment is a combination of both net browsing content and segment modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Contact Lenses Segment ID: 8luubzw86h9u See how to use Relevant Audience segments in different DSPs
			Healthy Living - Eye Glasses	2 905 215	in 31 days
Healthy Living - Eye Glasses fi People who wear eye glasses. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Eye Glasses Segment ID: 8n3f3xhu3wsn See how to use Relevant Audience segments in different DSPs
			Healthy Living - Eye Glasses and Contact Lenses	889 140	in 31 days
Healthy Living - Eye Glasses and Contact Lenses fi People who use both contact lenses and eye-glasses, Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Eye Glasses and Contact Lenses Segment ID: 8m5xfityrje0 See how to use Relevant Audience segments in different DSPs
			Healthy Living - Fitness and Exercise	2 127 034	in 31 days
Healthy Living - Fitness and Exercise fi Fitness and Exercise oriented people. Segment is based on net browsing content as well as on modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Fitness and Exercise Segment ID: 8n2yggjr6fmj See how to use Relevant Audience segments in different DSPs
			Healthy Living - Fitness and Fashion	701 495	in 31 days
Healthy Living - Fitness and Fashion fi People who love exercising indoors or outdoors and are into style and fashion. Segment is a combination of modeled segments. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Fitness and Fashion Segment ID: 8o091fp2apdl See how to use Relevant Audience segments in different DSPs
			Healthy Living - Health and Wellbeing	1 504 883	in 31 days
Healthy Living - Health and Wellbeing fi People into health, fitness, wellbeing, diets and treatments. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Health and Wellbeing Segment ID: 8om8pk0qwrh7 See how to use Relevant Audience segments in different DSPs
			Healthy Living - NutritionNEW!	305 580	in 31 days
Healthy Living - Nutrition fi People who are interested in nutrition. Segment is based on net browsing content as well as on modelling based on browsing of nutrition sites. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Nutrition Segment ID: 8mskctelsvvl See how to use Relevant Audience segments in different DSPs
			Healthy Living - Organic and Sustainable Development	892 846	in 31 days
Healthy Living - Organic and Sustainable Development fi This group is specially interested in organic products and environment. Segment modellimg is based on site browsing content. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Organic and Sustainable Development Segment ID: 8m5oqgyw53l3 See how to use Relevant Audience segments in different DSPs
			Healthy Living - Relationships	610 974	in 31 days
Healthy Living - Relationships fi People who browse sites or articles of relationships . Segment modelling is based on net browsing content. (Not available in Google). Segment name in DSPs: Relevant Audience - FI - Healthy Living - Relationships Segment ID: 8n3ngehqgt9y See how to use Relevant Audience segments in different DSPs
			Healthy Living - Smokers	1 997 525	in 31 days
Healthy Living - Smokers fi People who smoke or are planning to quit. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Smokers Segment ID: 8omfdy6mx20v See how to use Relevant Audience segments in different DSPs
			Healthy Living - Smokers Wanting to Quit	65 244	in 31 days
Healthy Living - Smokers Wanting to Quit fi People who are willing to stop smoking. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Smokers Wanting to Quit Segment ID: 8np63d0cnudr See how to use Relevant Audience segments in different DSPs
			Healthy Living - Travel Vaccination Countries	102 518	in 31 days
Healthy Living - Travel Vaccination Countries fi People who are travelling to countries which require travel vaccination. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Travel Vaccination Countries Segment ID: 8m5o05ad5f8z See how to use Relevant Audience segments in different DSPs
			Healthy Living - Weightloss	242 029	in 31 days
Healthy Living - Weightloss fi People who are watching their weight. Segment is based on browsing content as well as modeling based on site content browsing. Segment name in DSPs: Relevant Audience - FI - Healthy Living - Weightloss Segment ID: 8mgrtw9d5jvu See how to use Relevant Audience segments in different DSPs
			Hobbies and Interests - Boaters	330 844	in 31 days
Hobbies and Interests - Boaters fi Boaters segment is based on people browsing boat sites or weather forecasts for boaters as well as mobeling of based on the site visitors. Segment name in DSPs: Relevant Audience - FI - Hobbies and Interests - Boaters Segment ID: 8ob0cyyyvsyg See how to use Relevant Audience segments in different DSPs
			Sports - Active Outdoors and Nature	2 146 296	in 31 days
Sports - Active Outdoors and Nature fi People into hiking and nature or other outdoor activities. Segment is based on net browsing content and combination of modeled segments of outdoor activities. Segment name in DSPs: Relevant Audience - FI - Sports - Active Outdoors and Nature Segment ID: 8o02av8kt2j4 See how to use Relevant Audience segments in different DSPs
			Sports - Basketball Fans	31 920	in 31 days
Sports - Basketball Fans fi People who actively follow basket ball news. Segment is based on browsing content and modeling is based on online panelist's responses. Segment name in DSPs: Relevant Audience - FI - Sports - Basketball Fans Segment ID: 8luypy2h7pyc See how to use Relevant Audience segments in different DSPs
			Sports - Cross Country Skiing	604 019	in 31 days
Sports - Cross Country Skiing fi People whose hobby is cross country skiing. This segment is based on net browsing content and modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Cross Country Skiing Segment ID: 8obcp03r4ldz See how to use Relevant Audience segments in different DSPs
			Sports - Cycling	1 092 346	in 31 days
Sports - Cycling fi People whose hobby is cycling. Segment is based on browsing content and modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Cycling Segment ID: 8ljor713tbvf See how to use Relevant Audience segments in different DSPs
			Sports - Downhill Skiers	499 997	in 31 days
Sports - Downhill Skiers fi People whose hobby is downhill skiing. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Downhill Skiers Segment ID: 8omfsjhfasbw See how to use Relevant Audience segments in different DSPs
			Sports - E-Sports	31 377	in 31 days
Sports - E-Sports fi People whose hobby or interest is e-sports. This segment modelling is based on e-sport site visitors. Segment name in DSPs: Relevant Audience - FI - Sports - E-Sports Segment ID: 8netlyjfv4c7 See how to use Relevant Audience segments in different DSPs
			Sports - Endurance Sports	4 710 917	in 31 days
Sports - Endurance Sports fi People whose hobby is endurance sport (jogging, marathon, orienteering etc.). Segment is a combination of segments. Segment name in DSPs: Relevant Audience - FI - Sports - Endurance Sports Segment ID: 8ljor713tbvg See how to use Relevant Audience segments in different DSPs
			Sports - Floorball Players	35 766	in 31 days
Sports - Floorball Players fi Floorball players. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Floorball Players Segment ID: 8m5skgmczh2z See how to use Relevant Audience segments in different DSPs
			Sports - Football Fans	210 053	in 31 days
Sports - Football Fans fi People browsing football news. Segment is based on browsing behaviour as well as modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Football Fans Segment ID: 8luw588o0gj6 See how to use Relevant Audience segments in different DSPs
			Sports - Football Parents	70 693	in 45 days
Sports - Football Parents fi Families with children whose hobby is football. Segment is a combination of modeled football and parenting segments. Segment name in DSPs: Relevant Audience - FI - Sports - Football Parents Segment ID: 8ljnypjswrgm See how to use Relevant Audience segments in different DSPs
			Sports - Football Players	102 709	in 31 days
Sports - Football Players fi Football players. Segment is modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Football Players Segment ID: 8np6k1si82b6 See how to use Relevant Audience segments in different DSPs
			Sports - Football Premier League	1 032	in 45 days
Sports - Football Premier League fi People who actively follow football premier league. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Football Premier League Segment ID: 8m61awq51ixc See how to use Relevant Audience segments in different DSPs
			Sports - Football Veikkausliiga	21 332	in 31 days
Sports - Football Veikkausliiga fi People who actively follow football finnish league Veikkausliiga. Segment is based on net browsing content as well as modeling based on net browsing. Segment name in DSPs: Relevant Audience - FI - Sports - Football Veikkausliiga Segment ID: 8nfa49mk7jbo See how to use Relevant Audience segments in different DSPs
			Sports - Formula 1	464 014	in 31 days
Sports - Formula 1 fi People who actively browse Formula 1 news. Segment is based on net browsing content as well as modeling based on browsing content.. Segment name in DSPs: Relevant Audience - FI - Sports - Formula 1 Segment ID: 8luy7d0selwy See how to use Relevant Audience segments in different DSPs
			Sports - Golf Players	210 050	in 45 days
Sports - Golf Players fi With this audience you reach Golf players. Based on people who browse for golf sites. Segment name in DSPs: Relevant Audience - FI - Sports - Golf Players Segment ID: 8nzx9flthysi See how to use Relevant Audience segments in different DSPs
			Sports - Group Exercise or Gym	870 652	in 31 days
Sports - Group Exercise or Gym fi People who go to group exercise activities or to gym. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Group Exercise or Gym Segment ID: 8mh2cam578ka See how to use Relevant Audience segments in different DSPs
			Sports - Horse Riding	451 790	in 31 days
Sports - Horse Riding fi People whose hobby is horse riding. Segment modeling based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Horse Riding Segment ID: 8luw588o0gj9 See how to use Relevant Audience segments in different DSPs
			Sports - Horseracing	519 888	in 31 days
Sports - Horseracing fi People who follow horse racing competitions. Segment is based on net browsing content or modeling based on netbrowsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Horseracing Segment ID: 8luw588o0gja See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Fans	274 221	in 31 days
Sports - Ice Hockey Fans fi Finnish dedicated ice-hockey fans who follow SM-Liiga, NHL, KHL or World Championships, browse for ice-hockey sites several times a month or listen to matches in net radio. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Fans Segment ID: 8obcr2y16bmh See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Liiga	1 256	in 31 days
Sports - Ice Hockey Liiga fi Finnish dedicated ice hockey fans who browse ice-hockey SM-Liiga sites or results several times a month or listen to matches in net radio. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Liiga Segment ID: 8mh7ujo8q3du See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey NHL	294 167	in 31 days
Sports - Ice Hockey NHL fi People who actively follow NHL-hockey. Segment is based on net browsing content as well as lookalike modeling. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey NHL Segment ID: 8mh4euxksr8u See how to use Relevant Audience segments in different DSPs
			Sports - Ice Hockey Players	42 406	in 31 days
Sports - Ice Hockey Players fi People who play ice hockey as a hobby. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Ice Hockey Players Segment ID: 8obcp03r4le2 See how to use Relevant Audience segments in different DSPs
			Sports - Jogging and Marathons	1 546 100	in 31 days
Sports - Jogging and Marathons fi People who jog or run as a hobby. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Jogging or Marathons Segment ID: 8mgvnzo040eq See how to use Relevant Audience segments in different DSPs
			Sports - Martial Arts	21 206	in 31 days
Sports - Martial Arts fi People whose hobby is martial arts, such us (fitness) boxing, judo, karate, ju-jutsu etc. Segment modeling is based on online panelist's responses. Segment name in DSPs: Relevant Audience - FI - Sports - Martial Arts Segment ID: 8m5z8ryst8s1 See how to use Relevant Audience segments in different DSPs
			Sports - Orienteering	4 708 824	in 31 days
Sports - Orienteering fi People whose hobby is orienteering. This segment is based on kestävyysurheilu.fi -data (site of endurance sport) Segment name in DSPs: Relevant Audience - FI - Sports - Orienteering Segment ID: 8mgy1siq7ak6 See how to use Relevant Audience segments in different DSPs
			Sports - Sport Followers	3 079 040	in 31 days
Sports - Sport Followers fi People who love to follow sport media, popular teams and athletes. Segment is a combination of sport follower segmets. Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers Segment ID: 8om8pk0qwrh9 See how to use Relevant Audience segments in different DSPs
			Sports - Sport Followers with High or Medium Income	592 100	in 31 days
Sports - Sport Followers with High or Medium Income fi People who love to follow sport media, popular teams and athletes and whose household income is minimum of 45000 euros. Based is a combination of segments. Segment name in DSPs: Relevant Audience - FI - Sports - Sport Followers with Medium or High Income Segment ID: 8lur28ytjap8 See how to use Relevant Audience segments in different DSPs
			Sports - Tennis	45 331	in 31 days
Sports - Tennis fi Audience that is specifically interested in tennis Segment name in DSPs: Relevant Audience - FI - Sports - Tennis Segment ID: 8n3mdtpzunk0 See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - High (3-6 h a week)	1 397 009	in 31 days
Sports - Training Activity - High (3-6 h a week) fi People who do sports from 3 to 6 hours a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - High (3-6 h a week) Segment ID: 8o17wb0ojvhm See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - Minor (1-2 h a week)	1 443 646	in 31 days
Sports - Training Activity - Minor (1-2 h a week) fi People who do sports 1-2 hours a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - Minor (1-2 h a week) Segment ID: 8nq4srw2zixu See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - None	1 387 836	in 31 days
Sports - Training Activity - None fi People who do sports less than 1 hour a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - None Segment ID: 8nf1p5p6loas See how to use Relevant Audience segments in different DSPs
			Sports - Training Activity - Very High (more than 7 h a week)	864 181	in 31 days
Sports - Training Activity - Very High (more than 7 h a week) fi People who do sports more than 7 hours a week. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Sports - Training Activity - Very High (more than 7 h a week) Segment ID: 8ocazr7yngsz See how to use Relevant Audience segments in different DSPs
travel
			Name	Audience
			Shopping - Online Shoppers - Travel and Hotels	108 903	in 31 days
Shopping - Online Shoppers - Travel and Hotels fi People who book travel tickets or hotels online. The segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Shopping - Online Shoppers - Travel and Hotels Segment ID: 8nqd9mpdhxa9 See how to use Relevant Audience segments in different DSPs
			Travel - Austria	6 367	in 31 days
Travel - Austria fi People browsing weather in Austria Segment name in DSPs: Relevant Audience - FI - Travel - Austria Segment ID: 8m5m4ltja3j6 See how to use Relevant Audience segments in different DSPs
			Travel - Beach Travel	123 473	in 31 days
Travel - Beach Travel fi People browsing weather of hot and sunny destinations especially in winter time or following a site of travelling articles of beach holidays. Segment name in DSPs: Relevant Audience - FI - Travel - Beach Travel Segment ID: 8ob0wi21mt6i See how to use Relevant Audience segments in different DSPs
			Travel - Canary Islands	2 224	in 31 days
Travel - Canary Islands fi People browsing weather of Canary Islands Segment name in DSPs: Relevant Audience - FI - Travel - Canary Islands Segment ID: 8mrsbooaprnm See how to use Relevant Audience segments in different DSPs
			Travel - City Helsinki	78 015	in 31 days
Travel - City Helsinki fi People browsing weather of Helsinki but do not live in Uusimaa area Segment name in DSPs: Relevant Audience - FI - Travel - City Helsinki Segment ID: 8n2uyxn7xw28 See how to use Relevant Audience segments in different DSPs
			Travel - City Oulu	144 227	in 31 days
Travel - City Oulu fi People browsing weather of Oulu but do not live in the area Segment name in DSPs: Relevant Audience - FI - Travel - City Oulu Segment ID: 8mgoruhnl5ck See how to use Relevant Audience segments in different DSPs
			Travel - City Rovaniemi	49 678	in 31 days
Travel - City Rovaniemi fi People outside of Rovaniemi browsing weather of Rovaniemi. Segment name in DSPs: Relevant Audience - FI - Travel - City Rovaniemi Segment ID: 8m5loa0ep4rq See how to use Relevant Audience segments in different DSPs
			Travel - City Tallinn	62 218	in 31 days
Travel - City Tallinn fi People browsing weather of Tallinn Segment name in DSPs: Relevant Audience - FI - Travel - City Tallinn Segment ID: 8om54nrrj7u1 See how to use Relevant Audience segments in different DSPs
			Travel - Destination Kittilä	8 754	in 31 days
Travel - Destination Kittilä fi People browsing weather of Kittilä but do not live in Lapland Segment name in DSPs: Relevant Audience - FI - Travel - Destination Kittilä Segment ID: 8m5m3jjpeupj See how to use Relevant Audience segments in different DSPs
			Travel - Destination Lapland	89 170	in 31 days
Travel - Destination Lapland fi Autumn colors or interested in skiing - people browsing weather of Lapland but do not live there Segment name in DSPs: Relevant Audience - FI - Travel - Destination Lapland Segment ID: 8m5m3jjpeupk See how to use Relevant Audience segments in different DSPs
			Travel - EU City Travelers	91 825	in 31 days
Travel - EU City Travelers fi People who likely have plans to travel to an European city - Browsing weather of EU Cities or reading travelling articles of European cities. Segment name in DSPs: Relevant Audience - FI - Travel - EU City Travelers Segment ID: 8ob227dhfwmi See how to use Relevant Audience segments in different DSPs
			Travel - Estonia	89 223	in 31 days
Travel - Estonia fi People browsing Estonian weather or following a site of travelling articles of Estonia. Segment name in DSPs: Relevant Audience - FI - Travel - Estonia Segment ID: 8nzxodmx3oke See how to use Relevant Audience segments in different DSPs
			Travel - France	21 490	in 31 days
Travel - France fi People browsing weather of France or reading articles of travelling to France. Segment name in DSPs: Relevant Audience - FI - Travel - France Segment ID: 8nouksei4jnq See how to use Relevant Audience segments in different DSPs
			Travel - Germany	22 922	in 31 days
Travel - Germany fi People browsing weather of Germany or following a site of travelling articles of Germany. Segment name in DSPs: Relevant Audience - FI - Travel - Germany Segment ID: 8nouksei4jnw See how to use Relevant Audience segments in different DSPs
			Travel - Great Britain	10 600	in 31 days
Travel - Great Britain fi People browsing weather of Great Britain or reading travelling articles of Great Britain. Segment name in DSPs: Relevant Audience - FI - Travel - Great Britain Segment ID: 8nzxodmx3ok3 See how to use Relevant Audience segments in different DSPs
			Travel - Greece	46 504	in 31 days
Travel - Greece fi People browsing weather of Greece or reading travelling articles of Greece. Segment name in DSPs: Relevant Audience - FI - Travel - Greece Segment ID: 8n2vf7jr1rs7 See how to use Relevant Audience segments in different DSPs
			Travel - Italy	27 186	in 31 days
Travel - Italy fi People browsing weather of Italy or reading travelling articles of Italy. Segment name in DSPs: Relevant Audience - FI - Travel - Italy Segment ID: 8nzxodmx3ok2 See how to use Relevant Audience segments in different DSPs
			Travel - Latvia	15 569	in 31 days
Travel - Latvia fi People browsing weather of Latvia Segment name in DSPs: Relevant Audience - FI - Travel - Latvia Segment ID: 8nzxodmx3okf See how to use Relevant Audience segments in different DSPs
			Travel - Long-haul Holidays	28 800	in 45 days
Travel - Long-haul Holidays fi People browsing weather of long-haul holiday destinations (Asia, Caribbean, America, Africa, Middle-East) or reading travelling articles of long-haul destinations. Segment name in DSPs: Relevant Audience - FI - Travel - Long-haul Holidays Segment ID: 8luwh78lh1rz See how to use Relevant Audience segments in different DSPs
			Travel - Norway	29 745	in 31 days
Travel - Norway fi People browsing weather of Norway or reading travelling articles of Norway. Segment name in DSPs: Relevant Audience - FI - Travel - Norway Segment ID: 8mgp86o736ru See how to use Relevant Audience segments in different DSPs
			Travel - Poland	11 193	in 31 days
Travel - Poland fi People browsing weather of Poland. Segment name in DSPs: Relevant Audience - FI - Travel - Poland Segment ID: 8mgp86o736rv See how to use Relevant Audience segments in different DSPs
			Travel - Portugal	5 389	in 31 days
Travel - Portugal fi People browsing weather of Portugal or reading travelling articles of Portugal. Segment name in DSPs: Relevant Audience - FI - Travel - Portugal Segment ID: 8ob0ru6m4rci See how to use Relevant Audience segments in different DSPs
			Travel - Purpose of Flight - Business	344 077	in 31 days
Travel - Purpose of Flight - Business fi People who mostly travel for business. Segment modeling is based on online tpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Purpose of Flight - Business Segment ID: 8mh8wwcuedqy See how to use Relevant Audience segments in different DSPs
			Travel - Region - Africa	2 493	in 31 days
Travel - Region - Africa fi People browsing weather of African tourist destinations (Cape Verde, Egypt, Mauritius, Seychellines, South Africa, Tunisia, Morocco) or reading travelling articles of Africa. Segment name in DSPs: Relevant Audience - FI - Travel - Region - Africa Segment ID: 8lju24r1dr6i See how to use Relevant Audience segments in different DSPs
			Travel - Region - Asia	5 564	in 31 days
Travel - Region - Asia fi People browsing weather of Vietnamese, Malaysia, Japan, Thailand, China, India, Maldives, Cambodia or Indonesia. Segment name in DSPs: Relevant Audience - FI - Travel - Region - Asia Segment ID: 8mh3cpftqla2 See how to use Relevant Audience segments in different DSPs
			Travel - Region - Asian Beaches	5 124	in 31 days
Travel - Region - Asian Beaches fi People browsing weather of Asian beach destinations Segment name in DSPs: Relevant Audience - FI - Travel - Region - Asian Beaches Segment ID: 8lju92a9fpfo See how to use Relevant Audience segments in different DSPs
			Travel - Region - Asian Cities	5 236	in 31 days
Travel - Region - Asian Cities fi People browsing weather of Asian cities. Segment name in DSPs: Relevant Audience - FI - Travel - Region - Asian Cities Segment ID: 8m60cbblw7xt See how to use Relevant Audience segments in different DSPs
			Travel - Region - BalkansNEW!	28 531	in 45 days
Travel - Region - Balkans fi People browsing weather of Balkans tourist destinations (Bosnia&Hertsegovina, Croatia, Serbia, Bulgaria or Slovenia) or reading travelling articles of Balkans. Segment name in DSPs: Relevant Audience - FI - Travel - Region - Balkans Segment ID: 8neqk20f7vmk See how to use Relevant Audience segments in different DSPs
			Travel - Region - BalticsNEW!	100 992	in 31 days
Travel - Region - Baltics fi People browsing weather of destinations in Baltic (Estonia, Latvia or Lithuania). Segment name in DSPs: Relevant Audience - FI - Travel - Region - Baltics Segment ID: 8nqao7hegum9 See how to use Relevant Audience segments in different DSPs
			Travel - Region - Central Europe and UKNEW!	58 986	in 31 days
Travel - Region - Central Europe and UK fi People browsing weather of destinations in Central Europe or UK or Ireland (Austria, Czech Republic, Germany, Hungary, Ireland, Netherlands, Poland or Switzerland) Segment name in DSPs: Relevant Audience - FI - Travel - Region - Central Europe and UK Segment ID: 8o1drql9tcr1 See how to use Relevant Audience segments in different DSPs
			Travel - Region - Central and Southern AmericaNEW!	8 257	in 31 days
Travel - Region - Central and Southern America fi People browsing weather or travel articles of countries in Central or Southern America. Segment name in DSPs: Relevant Audience - FI - Travel - Region - Central and Southern America Segment ID: 8o1dqlmk4trv See how to use Relevant Audience segments in different DSPs
			Travel - Region - Nordic CountriesNEW!	83 158	in 31 days
Travel - Region - Nordic Countries fi People browsing weather of destinations in Nordic Countries (Denmark, Iceland, Norway, Sweden). Segment name in DSPs: Relevant Audience - FI - Travel - Region - Nordic Countries Segment ID: 8o1drql9tcr0 See how to use Relevant Audience segments in different DSPs
			Travel - Region - Southern EuropeNEW!	128 621	in 31 days
Travel - Region - Southern Europe fi People browsing weather of destinations in South Europe (France, Greece, Italy, Portugal, Spain or Balkans). Segment name in DSPs: Relevant Audience - FI - Travel - Region - Southern Europe Segment ID: 8n44h50vgqcy See how to use Relevant Audience segments in different DSPs
			Travel - Region - United States or Canada	9 172	in 31 days
Travel - Region - United States or Canada fi People browsing weather of United States Segment name in DSPs: Relevant Audience - FI - Travel - Region - United States or Canada Segment ID: 8nzxodmx3okh See how to use Relevant Audience segments in different DSPs
			Travel - Russia	3 508	in 45 days
Travel - Russia fi People browsing weather of Russia Segment name in DSPs: Relevant Audience - FI - Travel - Russia Segment ID: 8np0deyxnj7j See how to use Relevant Audience segments in different DSPs
			Travel - Ski Tourists in Finland	40 492	in 31 days
Travel - Ski Tourists in Finland fi People browsing weather of Finnish ski resorts. Segment name in DSPs: Relevant Audience - FI - Travel - Ski Tourists in Finland Segment ID: 8nzxgih0b9y8 See how to use Relevant Audience segments in different DSPs
			Travel - Spain	31 836	in 31 days
Travel - Spain fi People browsing Spanish weather or reading travelling articles of Spain. Segment name in DSPs: Relevant Audience - FI - Travel - Spain Segment ID: 8nouksei4jnp See how to use Relevant Audience segments in different DSPs
			Travel - Sweden	51 671	in 31 days
Travel - Sweden fi People browsing weather of Sweden Segment name in DSPs: Relevant Audience - FI - Travel - Sweden Segment ID: 8ob6kdj4vaxu See how to use Relevant Audience segments in different DSPs
			Travel - Tourism in Finland	623 173	in 31 days
Travel - Tourism in Finland fi Audience who are interested areas outside their home area in Finland. Segment is based on net browsing content. Segment name in DSPs: Relevant Audience - FI - Travel - Tourism in Finland Segment ID: 8mgynwdbyp6i See how to use Relevant Audience segments in different DSPs
			Travel - Travel Enthusiasts	3 659 894	in 31 days
Travel - Travel Enthusiasts fi People keen on travelling in general. Segment modeling is based on online panelists' responses as well as net browsing content. Segment name in DSPs: Relevant Audience - FI - Travel - Travel Enthusiasts Segment ID: 8ob5lzk59vgu See how to use Relevant Audience segments in different DSPs
			Travel - Turkey	9 427	in 31 days
Travel - Turkey fi People browsing weather of Turkey or following a site of travelling articles of Turkey Segment name in DSPs: Relevant Audience - FI - Travel - Turkey Segment ID: 8ob0ru6m4rcn See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - All Inclusive Resort	1 680 059	in 31 days
Travel - Type of Holiday - All Inclusive Resort fi Travelers who are interested in all inclusive -holidays. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - All Inclusive Resort Segment ID: 8msc09bp5ast See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Beach Holiday	2 667 476	in 31 days
Travel - Type of Holiday - Beach Holiday fi Travelers who are interested in beach holidays. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Beach Holiday Segment ID: 8msc09bp5asu See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Camping/Caravanning	650 374	in 31 days
Travel - Type of Holiday - Camping/Caravanning fi Travelers who like camping or caravan trips. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Camping/Caravanning Segment ID: 8nei78pe3ofg See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Charter/Package	1 677 145	in 31 days
Travel - Type of Holiday - Charter/Package fi Travelers who are interested in charter or package trips. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Charter/Package Segment ID: 8n3f3xhu3wsp See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - City Break	2 673 977	in 31 days
Travel - Type of Holiday - City Break fi Travelers who are interested in City breaks. Segment modeling is based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - City Break Segment ID: 8msc09bp5asv See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Cooking Excursions	18 493	in 31 days
Travel - Type of Holiday - Cooking Excursions fi Travelers who are interested in cooking excursions. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Cooking Excursions Segment ID: 8npzw7eui3yi See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Cruises	2 639 073	in 31 days
Travel - Type of Holiday - Cruises fi Travelers who are interested in cruises. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Cruises Segment ID: 8nei78pe3ofh See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Golf Travelers	33 303	in 31 days
Travel - Type of Holiday - Golf Travelers fi Golf players who are interested in golf destinations or golf holidays in general. Segment modeling is based on online panelists' responses and on golf site browsing. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Golf Travelers Segment ID: 8mh3jnwmw2as See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Long Weekend Getaways	2 618 537	in 31 days
Travel - Type of Holiday - Long Weekend Getaways fi Travelers who like to do long weekend getaways. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Long Weekend Getaways Segment ID: 8msc7l6lxckk See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Nature	1 863 277	in 31 days
Travel - Type of Holiday - Nature fi Travelers who like to visit nature attractions on their holidays.. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Nature Segment ID: 8mh943n3nyfc See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Shopping Excursions	1 405 839	in 31 days
Travel - Type of Holiday - Shopping Excursions fi Travelers who are interested in shopping excursions. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Shopping Excursions Segment ID: 8mh8wwcuedr2 See how to use Relevant Audience segments in different DSPs
			Travel - Type of Holiday - Ski/Snowboard Winter Outings	383 876	in 31 days
Travel - Type of Holiday - Ski/Snowboard Winter Outings fi Travelers who are interested in ski winter outings. Segment modeling is based on online panelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - Type of Holiday - Ski/Snowboard Winter Outings Segment ID: 8mh8wwcuedr3 See how to use Relevant Audience segments in different DSPs
			Travel - Vaccination Countries	102 569	in 31 days
Travel - Vaccination Countries fi People browsing weather of countries that require vaccination. (Not available in Google) Segment name in DSPs: Relevant Audience - FI - Travel - Travel Vaccination Countries Segment ID: 8mgp86o736s3 See how to use Relevant Audience segments in different DSPs
			Travel - World Travelers	1 691 004	in 31 days
Travel - World Travelers fi People browsing weather forecasts of destinations abroad Segment name in DSPs: Relevant Audience - FI - Travel - World Travelers Segment ID: 8mrsbooaprnz See how to use Relevant Audience segments in different DSPs
			Travel - World Travelers with High Income	219 736	in 31 days
Travel - World Travelers with High Income fi Travel enthusiasts with high household income (over 70 000). Segment is a combination of both net browsing content and segment modeling based on netpanelists' responses. Segment name in DSPs: Relevant Audience - FI - Travel - World Travelers with High Income Segment ID: 8mh3jnwmw2a9 See how to use Relevant Audience segments in different DSPs
other
			Name	Audience
			Business and Finance - Company form of the company user is interested in (B2B) - Decedent's estate	24 296	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Decedent's estate fi Business audience who has searched for form of business of "Decedent's estate (Kuolinpesä)". This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Decedent's estate Segment ID: 8ljqahihk8iv See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Associations	79 296	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Associations fi Business audience who has searched for "Non-profit association (Aatteellinen yhdistys)". This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Associations Segment ID: 8lutds00ww18 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Bankrupt’s estate	16 156	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Bankrupt’s estate fi Business audience who has searched for form of business of "Bankrupt’s estate (Konkurssipesä)". This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Bankrupt’s estate Segment ID: 8lutds00ww19 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Condominium	141 150	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Condominium fi interest Business audience who has searched for form of business of "Condominium (Asunto-osakeyhtiö)". This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Condominium Segment ID: 8mgzkv8w0lnq See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Corporation subject to taxation	56 082	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Corporation subject to taxation fi Business audience who has searched for form of business of"Corp. subject to tax (Verotusyhtymä)". This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Corporation subject to taxation Segment ID: 8lutds00ww1d See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - General partnership	15 404	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - General partnership fi Business audience who has searched for form of business of "General partnership (Avoin yhtiö)". This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - General partnership Segment ID: 8mgzkv8w0lnt See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Limited company	925 132	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Limited company fi Business audience who has searched for form of business of "Limited company (Osakeyhtiö)". This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Limited company Segment ID: 8m5whb1b77pf See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Limited partnership	44 036	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Limited partnership fi Business audience who has searched for form of business of "Limited partnership (Kommandiittiyhtiö)". This data is based on Asiakastieto.fi. Audience is under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Limited partnership Segment ID: 8ljqahihk8iw See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Non-resident corporations or a branch of non-resident corporations	15 810	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Non-resident corporations or a branch of non-resident corporations fi Audience who has searched for Non-resid.corp.or branch of non-resid.corp. (ulkom.yhteisö/ulkom.elink.harjoittajan sivul.). Data is based on Asiakastieto. You can find the audience under Relevant Audience in Google DDP. In Adform search under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Non-resident corporations or a branch of non-resident corporations Segment ID: 8mgzw7gjug4e See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Private entrepreneur	468 865	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Private entrepreneur fi Business audience who has searched for form of business of "Private entrepreneur|Yksityinen elinkeinonharjoitt.". This data is based on Asiakastieto.fi. Audience is under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Private entrepreneur Segment ID: 8m5whb1b77pl See how to use Relevant Audience segments in different DSPs
			Business and Finance - Company form of the company user is interested in (B2B) - Public Limited Liability Company	10 024	in 90 days
Business and Finance - Company form of the company user is interested in (B2B) - Public Limited Liability Company fi Business audience who has searched for form of business of "Public Ltd Liability Company (Julkinen osakeyhtiö)". This data is based on Asiakastieto.fi. Audience is under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Company form of the company user is interested in (B2B) - Public Limited Liability Company Segment ID: 8ljqahihk8j1 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Forestry and logging	128 314	in 90 days
Business and Finance - Industry of Interest (B2B) - Forestry and logging fi interest Business audience who has searched for information of business field of "Forestry and logging (Metsätalous ja puunkorjuu)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Forestry and logging Segment ID: 8m5we4rihjei See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Wholesale	183 888	in 90 days
Business and Finance - Industry of Interest (B2B) - Wholesale fi interest Business audience who has searched for information of business field of "Wholesale (Tukkukauppa)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Wholesale Segment ID: 8m5whb1b77ok See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Accommodation	20 816	in 90 days
Business and Finance - Industry of Interest (B2B) - Accommodation fi Business audience who has searched for information of business field of "Accommodation (Majoitus)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Accommodation Segment ID: 8ljq868uiij7 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Activities auxiliary to financial services and insurance activities	24 423	in 90 days
Business and Finance - Industry of Interest (B2B) - Activities auxiliary to financial services and insurance activities fi Business audience who has searched for information of "Services of financial and insurance |Rahoitt. ja vakuuttam. palv. toiminta". Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Activities auxiliary to financial services and insurance activities Segment ID: 8ljq868uiik5 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Activities of head offices & management consultancy activities	65 709	in 90 days
Business and Finance - Industry of Interest (B2B) - Activities of head offices & management consultancy activities fi interest Business audience who has searched for information of "Head offices; management consultancy (Pääkonttorit; liikkeenjohdon konsult.)". Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Activities of head offices & management consultancy activities Segment ID: 8ljqg8xln79y See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Activities of membership organisations	47 007	in 90 days
Business and Finance - Industry of Interest (B2B) - Activities of membership organisations fi Business audience who has searched for information of business field of "Membership organisations (Järjestöjen toiminta)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Activities of membership organisations Segment ID: 8m5whb1b77oj See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Advertising and market research	18 511	in 90 days
Business and Finance - Industry of Interest (B2B) - Advertising and market research fi Business audience who has searched for information of "Advertising and market research (Mainostoiminta ja markkinatutkimus)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Advertising and market research Segment ID: 8m5wf8y0vz22 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Agriculture and forestry and fishing	195 501	in 90 days
Business and Finance - Industry of Interest (B2B) - Agriculture and forestry and fishing fi interest Business audience who has searched for information of "Agriculture, forestry & fishing (Maatalous, metsätalous ja kalatalous)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Agriculture and forestry and fishing Segment ID: 8mgzkv8w0ln6 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Architectural and engineering activities & technical testing and analysis	47 139	in 90 days
Business and Finance - Industry of Interest (B2B) - Architectural and engineering activities & technical testing and analysis fi interest Business audience who has searched for "Architecture, engineering & techn. testing (Arkkitehti- ja insinööripalv & tekn. testaus)". Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Architectural and engineering activities & technical testing and analysis Segment ID: 8ljq868uiik7 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Civil engineering	23 094	in 90 days
Business and Finance - Industry of Interest (B2B) - Civil engineering fi Business audience who has searched for information of business field of "Civil engineering (Maa- ja vesirakentaminen)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Civil engineering Segment ID: 8m5wnd6uzgsm See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Computer programming, consultancy and related activities	46 367	in 90 days
Business and Finance - Industry of Interest (B2B) - Computer programming, consultancy and related activities fi interest Business audience who has searched for information of business field of Computer programming&consultancy (Ohjelmistot ja konsultointi). Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Computer programming consultancy and related activities Segment ID: 8m5wf8y0vz1r See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Construction of buildings	128 556	in 90 days
Business and Finance - Industry of Interest (B2B) - Construction of buildings fi interest Business audience who has searched for information of business field of "Construction of buildings (Talonrakentaminen)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Construction of buildings Segment ID: 8lutbqjs3upd See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Creative and arts and entertainment activities	24 228	in 90 days
Business and Finance - Industry of Interest (B2B) - Creative and arts and entertainment activities fi Business audience who has searched for information of "Creative, arts and entertainment (Kulttuuri- ja viihdetoiminta)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Creative and arts and entertainment activities Segment ID: 8m5whb1b77oh See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Crop and animal production and hunting and related service activities	71 345	in 90 days
Business and Finance - Industry of Interest (B2B) - Crop and animal production and hunting and related service activities fi Business audience who has searched for "Crop and animal production & hunting (Kasvinviljely ja kotieläintalous & riistatalous)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Crop and animal production and hunting and related service activities Segment ID: 8m5we4rihjeh See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Education	24 038	in 90 days
Business and Finance - Industry of Interest (B2B) - Education fi interest Business audience who has searched for information of business field of "Education (Koulutus)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Education Segment ID: 8lutbqjs3uqd See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Employment activities	15 449	in 90 days
Business and Finance - Industry of Interest (B2B) - Employment activities fi Business audience who has searched for information of industry field "Employment activities (Työllistämistoiminta)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Employment activities Segment ID: 8lutbqjs3uqn See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Financial service activities (except insurance and pension funding)	32 547	in 90 days
Business and Finance - Industry of Interest (B2B) - Financial service activities (except insurance and pension funding) fi Business audience who has searched industry field of Financial serv., excl. Insur. & pension|Rahoituspalv. pl. vakuutus ja eläke. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Financial service activities (except insurance and pension funding) Segment ID: 8ljq868uiij9 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Food and beverage service activities	81 505	in 90 days
Business and Finance - Industry of Interest (B2B) - Food and beverage service activities fi Business audience who has searched for information of business field of "Food and beverage service (Ravitsemistoiminta)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Food and beverage service activities Segment ID: 8m5wf8y0vz1m See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Human health activities	54 742	in 90 days
Business and Finance - Industry of Interest (B2B) - Human health activities fi Business audience who has searched for information of business field of "Human health activities (Terveyspalvelut)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Human health activities Segment ID: 8mgzirunfi3n See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Land transport and transport via pipelines	82 057	in 90 days
Business and Finance - Industry of Interest (B2B) - Land transport and transport via pipelines fi Business audience who has searched for "Land transport and transport via pipelines (Maaliikenne ja putkijohtokuljetus)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Land transport and transport via pipelines Segment ID: 8lutbqjs3uq8 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Legal and accounting activities	25 921	in 90 days
Business and Finance - Industry of Interest (B2B) - Legal and accounting activities fi Business audience who has searched for "Legal and accounting activities (Lakiasiain- ja laskentatoimen palvelut)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Legal and accounting activities Segment ID: 8mgzirunfi3k See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Manufacture of fabricated metal products (except machinery and equipment)	35 805	in 90 days
Business and Finance - Industry of Interest (B2B) - Manufacture of fabricated metal products (except machinery and equipment) fi Business audience who has searched industry field of Manuf. of fabricated metal products|Metallituott Valm. pl. koneet ja laitteet. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Manufacture of fabricated metal products (except machinery and equipment) Segment ID: 8mgzirunfi2h See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Manufacture of food products	17 974	in 90 days
Business and Finance - Industry of Interest (B2B) - Manufacture of food products fi Business audience who has searched for industry field of "Manufacture of food products (Elintarvikkeiden valmistus)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Manufacture of Food Products Segment ID: 8ljq72wd7bhm See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Manufacture of machinery and equipment n.e.c.	18 686	in 90 days
Business and Finance - Industry of Interest (B2B) - Manufacture of machinery and equipment n.e.c. fi Business audience who has searched for industry field of "Other machinery and equipment|Muiden koneiden ja laitteiden valm.". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Manufacture of machinery and equipment n.e.c. Segment ID: 8mgzirunfi2l See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Manufacture of wood and products of wood and cork and articles of straw and plaiting materials	15 378	in 90 days
Business and Finance - Industry of Interest (B2B) - Manufacture of wood and products of wood and cork and articles of straw and plaiting materials fi Business audience who has searched for industry field of "Manuf. of wood and products of wood|Sahatavaran ja puutuott. Valm.". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Manufacture of wood and products of wood and cork and articles of straw and plaiting materials Segment ID: 8mgzhofkttz9 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Office administrative and office support and other business support activities	20 264	in 90 days
Business and Finance - Industry of Interest (B2B) - Office administrative and office support and other business support activities fi Business audience who has searched for industry field of Office admin and business support|Hallinto- ja tukipalv. liike-elämälle. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Office administrative and office support and other business support activities Segment ID: 8ljq868uiijh See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Other personal service activities	60 526	in 90 days
Business and Finance - Industry of Interest (B2B) - Other personal service activities fi Business audience who has searched for industry field of "Other personal service activities (Muut henkilökohtaiset palvelut)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Other personal service activities Segment ID: 8mgzrjjdgldf See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Other professional and scientific and technical activities	32 692	in 90 days
Business and Finance - Industry of Interest (B2B) - Other professional and scientific and technical activities fi Business audience who has searched for industry field of Professional&scientific&technical activities|Muut palv. liike-elämälle. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Other professional and scientific and technical activities Segment ID: 8m5wnd6uzgsp See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Real estate activities	234 041	in 90 days
Business and Finance - Industry of Interest (B2B) - Real estate activities fi Business audience who has searched for information of business field of "Real estate activities (Kiinteistöalan toiminta)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Real estate activities Segment ID: 8ljq868uiik6 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Repair and installation of machinery and equipment	22 834	in 90 days
Business and Finance - Industry of Interest (B2B) - Repair and installation of machinery and equipment fi Business audience who has searched information of "Repair and installation (Koneiden ja laitteiden korjaus huolto ja asennus)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Repair and installation of machinery and equipment Segment ID: 8m5wf8y0vz0k See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Retail Sale via Mail Order or via Internet	16 934	in 90 days
Business and Finance - Industry of Interest (B2B) - Retail Sale via Mail Order or via Internet fi Business audience who has searched for information of business field of "Retail trade by Internet or mail order". Data is based on Asiakastieto.fi. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Retail Sale via Mail Order or via Internet Segment ID: 8nene9jrv74d See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Retail trade (except of motor vehicles and motorcycles)	131 581	in 90 days
Business and Finance - Industry of Interest (B2B) - Retail trade (except of motor vehicles and motorcycles) fi Business audience who has searched for Retail trade excl. motor vehicles and -cycles |Vähittäiskauppa pl. moott.ajoneuvot ja -pyörät. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Retail trade (except of motor vehicles and motorcycles) Segment ID: 8ljq868uiij6 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Services to buildings and landscape activities	51 400	in 90 days
Business and Finance - Industry of Interest (B2B) - Services to buildings and landscape activities fi Business audience who has searched for "Services to buildings and landscape activities (Kiinteistön- ja maisemanhoito)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Services to buildings and landscape activities Segment ID: 8m5wf8y0vz1t See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Specialised construction activities	147 503	in 90 days
Business and Finance - Industry of Interest (B2B) - Specialised construction activities fi Business audience who has searched for information of "Specialised construction activities (Erikoistunut rakennustoiminta)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Specialised construction activities Segment ID: 8mgzirunfi2n See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Sports activities and amusement and recreation activities	49 344	in 90 days
Business and Finance - Industry of Interest (B2B) - Sports activities and amusement and recreation activities fi Business audience who has searched for business field of "Sports, amusement and recreation (Urheilu sekä huvi ja virkistys)". This data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Sports activities and amusement and recreation activities Segment ID: 8m5whb1b77oi See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Warehousing and support activities for transportation	16 331	in 90 days
Business and Finance - Industry of Interest (B2B) - Warehousing and support activities for transportation fi Business audience who has searched for business field of Warehouse and support for transportation | Varast. ja liikenn. palv. toim.. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Warehousing and support activities for transportation Segment ID: 8m5wf8y0vz1l See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Wholesale and retail trade and repair of motor vehicles and motorcycles	99 311	in 90 days
Business and Finance - Industry of Interest (B2B) - Wholesale and retail trade and repair of motor vehicles and motorcycles fi Business audience searching field of Wholesale&retail&repair of motor vehicles|Moottajoneuv& -pyörien tukku- ja vähittkauppa&korjaus. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Wholesale and retail trade and repair of motor vehicles and motorcycles Segment ID: 8m5wf8y0vz0n See how to use Relevant Audience segments in different DSPs
			Business and Finance - Industry of Interest (B2B) - Wholesale trade (except of motor vehicles and motorcycles)	94 016	in 90 days
Business and Finance - Industry of Interest (B2B) - Wholesale trade (except of motor vehicles and motorcycles) fi Business audience who has searched business field of Wholesale, excl.motor vehicles &-cycles|Tukkukauppa pl.moott.ajoneuvot &-pyörät. Data is based on Asiakastieto.fi. Segment is under Relevant Audience in Google DDP and in Adform under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Industry of Interest (B2B) - Wholesale trade (except of motor vehicles and motorcycles) Segment ID: 8m5wf8y0vz12 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Espoo	98 703	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Espoo fi interest Business audience who has searched for information of companies located in Espoo. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Espoo Segment ID: 8lutam17lkgy See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Helsinki	333 397	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Helsinki fi Business audience who has searched for information of companies located in Helsinki. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Helsinki Segment ID: 8m5we4rihjeo See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Jyvaskyla	47 485	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Jyvaskyla fi Business audience who has searched for information of companies located in Jyväskylä. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Jyvaskyla Segment ID: 8lutam17lkh1 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Kuopio	43 283	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Kuopio fi Business audience who has searched for information of companies located in Kuopio. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Kuopio Segment ID: 8mgzhofkttyn See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Lahti	40 246	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Lahti fi Business audience who has searched for information of companies located in Lahti. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Lahti Segment ID: 8m5we4rihjer See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Oulu	69 240	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Oulu fi Business audience who has searched for information of companies located in Oulu. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Oulu Segment ID: 8mgzhofkttyr See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Tampere	91 006	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Tampere fi interest Business audience who has searched for information of companies located in Tampere. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Tampere Segment ID: 8ljq72wd7bhw See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Turku	74 174	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Turku fi Business audience who has searched for information of companies located in Turku. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Turku Segment ID: 8lutam17lkh7 See how to use Relevant Audience segments in different DSPs
			Business and Finance - Location of the company the user is interested in (B2B) - Vantaa	72 402	in 90 days
Business and Finance - Location of the company the user is interested in (B2B) - Vantaa fi Business audience who has searched for information of companies located in Vantaa. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto. Segment name in DSPs: Relevant Audience - FI - Business and Finance - Location of the company the user is interested in (B2B) - Vantaa Segment ID: 8lutam17lkh8 See how to use Relevant Audience segments in different DSPs